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Recent conversations about brick-and-mortar retail stores focus on the feared retail apocalypse ' the death of traditional shopping. Fortunately, the industry is constantly evolving and end of physical shopping hasn't hit us just yet. Retailers are always looking for ways to innovate against retail apocalypse and take back some of the market share captured by e-commerce.
Companies like Amazon have forced brick-and-mortar retailers to explore creative ways to attract customers and make the shopping experience more convenient and enjoyable. And one of these ways is the store-within-a-store model.
Like the name suggests, having a store-within-a-store is when the retailer acts as a host, allowing one or more other brands to operate independently within the store. While the store-within-a-store model is not limited to big-box retailers, many brands work with companies like JC Penney, Nordstrom, Target, and other top retailers in the company. The partnership between brand and retailer is a mutually beneficial one that helps both parties increase revenue and grow their market.
Store-within-a-store retail gives brands the power to manage their own inventory, determine the prices of their products, and independently develop their own marketing campaigns. Moreover, this model also helps brands save money by removing much of the overhead it costs to run an independent store. If the host retailer generates a lot of foot traffic throughout the day, brands within their store wind up selling more products than solely operating out of a standalone store.
For some retailers, the store-within-a-store model is a great way to revitalize an old, aging brand. Shoppers enjoy the store-within-a-store model because it maximizes convenience, encourages variety, and creates a new shopping experience. In-store concessions, for example, let customers accomplish more at one location rather than spending the day going from store-to-store in order to get all their shopping done. Just think about how convenient it is to buy your clothes, get a new pair of glasses, and grab a cup of coffee'all from the same store.
If this idea sounds familiar, it's because you have probably seen the store-within-a-store model in some form or another. One of the first industries that the store-within-a-store model was explored was grocery stores. To create a more convenient shopping experience, grocery stores began to integrate pharmacies within their stores. Because prescriptions regularly need to be picked up, much like groceries, many customers would go grocery shopping when it came time to refill their prescriptions.
Check out retailers currently following the store-within-a-store model:
Since , cosmetic retailer, Sephora, has been running in-store kiosks in participating JCPenney stores across the country. What initially started as a small project that targeted a handful of JCPenney stores has been extended to almost 650 of the 875 JCPenney stores in operation.
The partnership between JCPenney and Sephora has been mutually beneficial for both parties. Not only did it help JCPenney expand their influence in cosmetics and other beauty products, it also gave Sephora a platform to connect with new, smaller markets than they historically catered to.
While other big-box retailers felt the pressure of online shopping over the past couple of years, Best Buy continued to come up with creative ways to thrive in the age of online shopping and last-mile delivery. In , Best Buy adopted the store-within-a-store model when they launched their partnership with Samsung, known as the 'Samsung Experience.' This partnership placed 1,400 in-store Samsung centers in participating Best Buys. In fact, the partnership worked so well that Best Buy expanded the in-store model to include Sony the following year.
In a creative twist, Best Buy even included its competitor, Amazon, into its store-within-a-store business model. Determined to capitalize on the popularity of smart devices, the big-box electronics retailers included two special in-store kiosks devoted solely to Amazon Echo and Google Home. Instead of simply promoting Google and Amazon's smart devices, Best Buy used these in-store kiosks to educate customers on how to pair Echo and Google Home with other popular items sold at Best Buy, including HD light bulbs and smart home electronics like thermostats and televisions.
While Best Buy's partnership with Amazon and Google wasn't a traditional store-within-a-store project because it was run completely by Best Buy employees, it is a great example of how partnerships between competitors can be mutually beneficial. It's unlikely that a customer would go to Best Buy solely to purchase Amazon items ' they can easily do that without leaving their home. Integrating Amazon and Google items with their own stock and product expertise created an engaging customer experience that led to increased sales.
Macy's was one of the big-box retailers hit hard from retailpocalypse. Reeling from the loss of approximately 15% of their store base, Macy's decided to move away from traditional retail stores and worked to create in-store experiences that attract customers. One of the ways that the retail titan has been able to hold onto a large portion of its market share was by partnering with Starbucks to embrace the coffee shopping trend. In an attempt to turn stores from shopping centers into community hubs, Macy's began adding Starbucks coffees into various store locations where customers can buy clothes, grab a quick snack, and sit down and enjoy a cup of coffee.
Macy's is even experimenting with integrating full-fledged restaurants into their stores in hopes of attracting hungry customers while also catching the eye of restaurant-goers.
Store-within-a-store retail is more than just a fad ' it's part of a new generation of shopping known as experiential retail. Instead of focusing on stocking shelves and selling items, pop-up shops and in-store kiosks provide customers with meaningful experiences that they aren't able to experience when shopping online.
The versatility of this model gives retail stores and storekeepers the opportunity to service different market segments, create a more comfortable shopping experience, and introduce new and exclusive products.
Selling products in another retail store can be easier said than done. Before you set up within another store (or vice versa), it's important to consider that some retailers have specific standards in terms of hardware requirements, restocking, or integrating outside inventory in their own systems. A key component of Erply's retail software is flexibility, so you can run a store-within-a-store model that satisfies both parties involved.
Here are some common roadblocks that come with the store-within-a-store model and how Erply can be used to keep your business running smoothly.
Tracking Inventory
If you're setting up in another retail store, it's possible that the host store may not want to add your inventory into their POS system. This can be especially true if your store requires a high variety of products to keep stocked at once. Managing your inventory with Erply lets you and your host store track and report inventory independently from one another. Let's say instead that the host store prefers your inventory to be added to their system. Erply allows you to export inventory data into a .csv file so it can be easily imported into other POS solutions.
Erply's cloud-based solution lets you remotely keep track of your inventory levels, no matter how many locations you have set up. You can even pull inventory reports from specific stores, making it easy to identify purchasing trends for your products sold within other retail stores. If you want to keep your remote store well-stocked but don't want to track specific inventory levels, Erply can automatically send or transfer inventory when stocks get low.
Do you want to sell another retail store's products within your store but don't want their inventory listed in your reports? With Erply you can create product groups so you can filter out information that you don't need from your inventory reports. Reports can be generated to include certain product groups and exclude others.
Hardware and Software Limitations
Erply is hardware agnostic, meaning that it's web-based and can be run on virtually any hardware. If your host store requires that a certain printer, card swiper, or other piece of hardware be used, Erply will bridge the gap so you can set up within their store with without the hassle.
Say you're given the opportunity to sell your products in a large retail store, but that store uses a POS that isn't Erply. You're in luck ' Erply is flexible and can be loaded onto a tablet or mobile device. Your store can operate smoothly while your host store runs the business as usual, even if you bost use a different POS.
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[Columbus, Ohio] AFS Group announced the appointment of Chris Ferritto as president of AFS Builder and Brian Combs as chief business development officer. They will be succeeding Tim Henson who has been instrumental in the development of America's Floor Source and its builder division, according to the company. Henson will assist Ferritto and Combs with their onboarding and will continue to advise them over the next six months. He will then transition into a special projects and advisory role. 'We...
Similar to other flooring categories, laminate has faced an affecting hit to its product category. Returning to the flooring industry with improved wood visuals and water-resistance performance, laminate saw a decrease in its numbers. Despite investing in performance attributes and improved visuals, laminate, like other floor covering categories, experienced a loss in both dollar and square foot sales in . Reported Catalina Research, 'Laminate flooring is another sector hurt by its heavy depend...
[Crossville, Tenn.] AHF Products today announced that United Tile will represent the Crossville brand in an expanded capacity that includes California and Hawaii. 'United Tile has been an exemplary partner in the Pacific Northwest representing the Crossville brand for over 25 years. Aligning ourselves with strong partners in distribution like United Tile is essential to our growth across our business,' said Larry Browder, vice president-Crossville, AHF Products. United Tile has locations throughout the ...
[Solon, Ohio] Tarkett Home ' the residential segment of Tarkett ' announced the launch of our latest product- ShoreFlor with Searenity Waterproof Technology. This new offering blends wood visuals with cutting-edge technology to deliver an unparalleled flooring solution for any home, according to the company. Designed to meet the evolving needs of today's homeowners, ShoreFlor's advanced Searenity Waterproof Technology boasts waterproof technology, specifically engineered for moisture prone rooms i...
Category sees a decline after two-year uptick While hardwood remains a sought-after floor, macroeconomic changes along with competitive products in other categories led to decline in sales for . According to Catalina Research, 'After two years of relatively strong growth, rising interest rates resulted in a declining housing market which caused flooring purchases to drop. The wood flooring sector experienced some of the sharpest sales decline in the industry in .' and sales were propel...
[Dalton] The Certified Flooring Installers (CFI) and the Floor Covering Installation Contractors Association (FCICA) announced their continued partnership for the second annual joint convention and trade show, themed "Elevate: Take Your Career to the Next Level." Scheduled for October 1 ' October 3, , at the Rosen Shingle Creek in Orlando, Fla., this event merges the strengths of two industry leaders, offering opportunities for professional growth through educational seminars, networking and product...
[Norwalk, Conn.] For its Summer launch, Metroflor Corporation, a division of HMTX Industries, has teamed with its largest distributor, Tri-West Ltd., to introduce three new WPC collections - French Quarter, and Genesis Authentics and Silhouette -- to drive WPC offerings. According to Russ Rogg, Metroflor's president, the launch is in response to the resurgence of marketplace demand for higher quality and better performing rigid core floors. 'With the renewed interest in WPC, Metroflor offers a desi...
[Solon, Ohio] Tarkett today announced the sale of its Diamond W distribution arm to existing distribution partner, Big D Floor Covering Supplies. The sale will maintain reliable distribution from a trusted partner while allowing Tarkett to focus on innovation and performance as a flooring manufacturer, according to the company. 'The team at Diamond W has significantly bolstered our market presence and set a high standard for performance,' said Rusty Joyce, commercial president for Tarkett North America....
[Mountville, Pa.] AHF Products announced a consolidation of manufacturing facilities to better service customers, and as a result, the company will close its Warren, Arkansas solid hardwood flooring manufacturing facility. Production will be moved to the AHF Beverly, West Virginia facility and the AHF West Plains, Missouri plant. The company will idle the Warren facility on September 27, . "It was a difficult decision because closing a plant impacts people and their local towns. We are extremely gra...
[Jackson, Miss.] The National Tile Contractors Association (NTCA) has announced its upcoming August tour, which will span across 10 states and offer a comprehensive series of standards-based educational workshops and regional trainings for industry professionals. This initiative will feature a total of 17 free workshops and six free regional trainings, marking a considerable expansion compared to the previous year's offerings. The primary goal of this tour is to equip industry professionals with essenti...
As the tile market grows within the U.S., the export and import market for tile evolves as well. Catalina Research and the U.S. Department of Commerce reported that in , ceramic and porcelain tile imports value was $2,561 million; its volume in square feet was 1,997 million, down 376 million square feet from . Meanwhile, ceramic and porcelain tile exports' value was $66.1 million, with volume at 60.5 million square feet, slightly less than in , where $67.8 million worth (62.3 million square ...
After maintaining a robust performance in , porcelain and ceramic tile experienced a slight downturn in , mirroring the tumult seen in the real estate market thanks to high interest rates. Catalina Research reported that, in , tile's estimated sales value was $4.31 billion, a 3.5 percent decrease from . This equals 3.15 billion square feet of product sold in , down roughly 254,00 million square feet from . This difference in value from is the first decrease tile has posted i...
[Winchester, Mass.] Allegheny Contract announced a significant change in its ownership structure. Daniel Auditore has acquired full ownership of the company, buying out his previous partner, James Auditore. This transition marks a new chapter in the company's storied history. A Legacy of Leadership Daniel Auditore has been at the helm of Allegheny Contract for several years, steering the company through periods of growth and innovation. Under his leadership, the company has expanded its market presence,...
Resilient flooring in total has been the industry growth leader for the past two decades charting a meteoric rise and capturing the second largest piece of the floor covering pie in ' LVT alone accounts for 27.6 percent of manufacturers' sales. Still, the category has been challenged as market sales values have dropped across categories from to . Reflecting on Renormalization According to Catalina Research, in , dollar flooring sales in LVT declined by 7.2 percent while vinyl sheet was...
[New York] The Floor Covering Industry Foundation (FCIF) will host its annual Alan Greenberg Charity Golf Tournament on Wednesday, September 11th, at Barnsley Gardens, located 60 miles north of Atlanta, GA, in the foothills of the Blue Ridge Mountains. Interested parties can sign up for a team, become a sponsor, advertise, donate or attend the awards dinner. The event, which has become a pillar of FCIF funding, will be hosted by CCA Global Partners. FCIF's board of directors also invites ...
was bad. The first three quarters were worse. Our estimate is that the industry declined around 11.6 percent for the first three quarters. No one was immune. Home Depot, Lowe's, LL Flooring, even Floor & Decor struggled. The fourth quarter was much better, but still the industry had a 7.4 percent decrease for the entire year. Residential replacement took the brunt of the bad sales. Weaker existing home sales, high interest rates and inflation scared off many consumers. (Existing home sales plun...
Flooring sales in drop as inflation, interest rates take their toll As the saying goes, what goes up must come down. Flooring sales for came back to reality as the forces that fueled record sales in , and have fallen by the wayside and other market dynamics are putting new pressures on the business. From late through ' and even in the early part of ' flooring sales soared due to a variety of reasons; COVID forced people into their home for months on end, fueling an...
Industry faces decline in after years of growth U.S. floor coverings sales declined in after two years of relatively strong growth, according to Catalina Research. Rising interest rates resulted in a declining housing market which caused flooring purchases to drop. Total U.S. housing demand (resales, new starts and manufactured home shipments) decreased 28.6 percent between and as mortgage interest rates surged by 129.4 percent. Housing demand drives floor covering spending since som...
[Athens, Ga.] Dalton Carpet One Floor & Home , alongside Certified Clean Care , ALR Designs and More Than Blinds , collaborated to express their gratitude towards local teachers and support their preparation for the upcoming academic year. This annual initiative took place on July 18th and 19th at Dalton Carpet One's locations in Athens, Lake Oconee and Mall of Georgia. With a turnout of over 200 teachers representing 110 schools from surrounding areas, the event provided essential classroom i...
[Mountville, Pa.] AHF Products announced a new partnership with HGTV's 'Fixer to Fabulous' stars and hardwood flooring aficionados ' Dave and Jenny Marrs ' for its new national 'Wood Wow' campaign. This initiative aims to promote the benefits and value of hardwood flooring to help consumers understand the difference between real wood and wood-look flooring products and to give retail sales associates (RSAs) the necessary tools to help customers make informed buying decisions. 'Hardwood flooring is the g...
[Los Angeles] Emser Tile has unveiled new collections under Enhance by Emser Tile , a line of specially designed, trend forward, high end, difficult-to-find tile solutions that offer elevated designs and functional properties suited for all environments and for every taste, according to the company. Triveni glazed ceramic is available in seven colors, eleven patterns and seven sizes. Suitable for commercial and residential indoor walls, with select varieties also floor rated. Triveni offers a world of d...
AFS opens new facility [Columbus, Ohio] America's Floor Source (AFS) unveiled its new 265,000 square-foot flagship facility here last month as more than 700 vendors, customers, designers, dignitaries and others attended the opening event. The site includes a retail store, commercial design space, corporate offices, warehouse space and a training center. In addition, the facility incorporates significant technological investments, such as visualizers and alternative lighting options to help customers env...
Southland Floors' next gen celebrates the past while embracing the future [Pompano Beach, Fla.] Founded in by Kenneth Henick, Southland Floors is a family-owned and operated flooring distributor that's been servicing Florida's commercial and residential needs for 50 years. Today, Kenneth's son and second-generation Gary Henick serves as president. 'We're one of the last family-owned and operated wholesale distributors in the state of Florida,' Gary's nephew and sales manager, as well as third gener...
Data-driven decisions are important. Numbers are important. And while some metrics are more desirable than others, they are critical to informing actions you take or in understanding why things are the way they are ' why your business is performing at a certain level and how challenges and even opportunities are impacting your balance sheet. While appears to be a steep decline over , floor covering sales are still a hair above ' which posted a record increase of more than 20 percent. That ...
Louisville Tile Distributors, Inc. ('Louisville Tile'') and Broadlume have formed a strategic partnership to bring the Wilcox Fifty Five private label tile collection to an even wider audience. Through this partnership, flooring retailers and dealers will gain access to Louisville Tile's Wilcox Fifty Five line on their websites and in-store visualization kiosks for retailers who are partnered with Louisville Tile and utilize Broadlume's industry-leading website services and platform. This partnership wi...
[Dalton] The World Floor Covering Association (WFCA) and the Certified Flooring Installers (CFI) announced that they have a signed letter of intent to acquire the assets of the Natural Fiber Installers Certification Inc. (NFIC). This strategic move is designed to enhance the capabilities of both organizations and further their shared mission of advancing education and training in the flooring industry, according to the companies. NFIC will operate under the CFI umbrella while maintaining its unique...
[Woodbury, N.Y.] Stanton Carpet Corporation has announced the appointment of two senior leadership positions for Hard Surface. Robbie Spurr will shift from the Midwest RVP to the Southeast RVP, and effective July 8th Arthur Scheel has been promoted to RVP of the Midwest region having joined the company earlier in May as a territory manager. As stated by Jamann Stepp, SVP hard surface at Stanton, 'Our commitment to growing the hard surface business throughout the country can only be accomplished by hirin...
Bruce Weber shares his journey as he heads to retirement [Roswell, Ga.] After 52 years in the floor covering business, Bruce Weber, founder of American Home Surfaces Group (AHSG), Commercial USA and American Kitchen & Bath Affiliation (AKBA), is retiring. And while remaining as chairman of the board for the flooring groups, Weber has passed the leadership baton to son Joe Weber with the support of industry veteran Tony Wright. Weber started AHSG 24 years ago with the missio...
[Washington] The inaugural Flooring Sustainability Summit, held here July 17-18 at the Westin Washington, D.C. Downtown, was established to open up conversations around sustainability in the flooring industry. These conversations are particularly crucial now as there's been an increased demand from end users for eco-conscious building materials. Bill Griese, deputy executive director of Tile Council of North America (TCNA), a co-host of the summit, remarked, 'We are incredibly pleased with the dialogue ...
[Chicago] The North American Association of Floor Covering Distributors (NAFCD) and North American Building Material Distribution Association (NBMDA) are heading to New Orleans, Louisiana, to host the NAFCD + NBMDA Annual Convention , October 22-24. This annual event brings together industry distributors and suppliers for three days of professional development, networking and best practice sharing. "Whether early in your career or a seasoned vet, this event truly has something to offer every level ...
[Maple Shade, N.J.] Liquid Elements Artfully Poured Floors, a brand of Stonhard, now offers 15 new colors for its high-end commercial flooring product Polished, along with a new, sustainable broadcast aggregate. Polished now offers 15 fresh coastal hues in both matte and gloss finishes, catering to diverse environments that include workplace settings, university food courts, hospitals, retail outlets, stadiums and hotels. This latest innovation from Liquid Elements also includes a UV-resistant urethane ...
CCA's Retail 2.0 simplifies the steps [Manchester, N.H.] CCA Global Partners has embraced the future of flooring sales with its contemporary Retail 2.0 showroom solution which includes tools and features that assist with showcasing product, room visualization, customer relationship management and more. Unlike the shopping experience of the past, Retail 2.0 gives the consumer control over their purchasing journey. And by putting the consumer at the helm of its operations, the Retail 2.0 system is prepari...
Color walls offer strategic gains for dealers and suppliers With flooring retail showroom space at a premium, one wonders why so many dealers are willing to make room for color wall displays. At least two of FCW 's Top 50 retailers for have committed to both Shaw's Colorwall and Mohawk's SmartStrand Color Wall. Nebraska Furniture Mart (NFM), #6 on FCW 's Top 50 list, has showrooms in Omaha, Dallas-Fort Worth, Kansas City, Kansas and Des Moines. NFM has the Shaw Colorwall in all its stores and the M...
[Clarksville, Tenn.] MILEstone announced the launch of the "imprint" collection, the second chapter of the innovative Stories concept, created to 'Give a Voice to the American Design Community.' Designed in collaboration with Michele McMinn, Gresham Smith Studio Design Lead and Partner, MILEstone's imprint collection boasts a warm, earthy design. Inspired by clay as an origin material and the imprint humans leave upon it, this collection reflects a biophilic connection between humans in the built enviro...
[Mansfield, Mass.] Today marks a significant milestone for three flooring industry distributors: The Belknap White Group, JJ Haines & Company and Swiff-Train Company. These family-owned companies have unified under a new brand ' UCX ' the Ultimate Customer Experience in flooring distribution. Building on a Legacy According to the company, UCX isn't just a new name, it's a promise. It builds upon the collective strengths, resources and expertise of these established companies, leveraging t...
Laminate has evolved, offering elevated visuals and performance to consumers. And retailers report that these enhanced attributes are helping the product gain importance on the selling floor. Catherine Buchanan, co-owner/showroom manager at Independent Carpet One Floor & Home in Westland, Mich., explained, 'Even though laminate has a bad rap ' with the new waterproof engineering and the locking mechanisms and the realistic visuals, it has become easier to sell and a much more confident product to in...
With the limited supply and high demand for housing, the conversation regarding converting underused or empty commercial spaces to residential is ramping up. Office and commercial space use has not returned to pre-COVID levels, and has not yet shown signs of recovery, according to a report on national offices by CommercialEdge, a real estate software provider. 'The national vacancy rate was 18.3 percent, an increase of 160 basis points year-over-year. U.S. office vacancy rates have been on the upswing i...
When it comes to carpet tile, style and design covers the full gamut' patterns that are simple to complicated, colorations that are bold or subtle ' but in , 'Texture is king,' reported Cindy Kaufman, vice president of marketing at Mannington Commercial. 'It is more important than pattern as it creates depth visually as well as in physical touch through tip shears and different height loops. Texture is critical to stay on trend,' Kaufman advised. For carpet and textiles, textures are moving more ext...
[Nules, Spain] VENUX has entered the market with a proposal of sintered stone in the accessible luxury segment. According to the company, this new brand of the STN Group combines design of value with high quality standards contributing to the generation of habitat spaces accessible to all. The newly launched VENUX brand introduces to the surface market a new perspective on the accessible luxury concept. With a firm commitment to purposeful innovation and democratic design, VENU...
[Dalton] Certified Flooring Installers (CFI) announced the grand opening of its new warehouse and headquarters located in Dalton, Georgia. The facility spans 20,000 square feet, including 2,000 square feet dedicated to office space, and marks a significant milestone in the company's mission to enhance the flooring installation industry. A Hub for Training and Certification The new headquarters will serve as a central hub for CFI's comprehensive training programs, aimed at certifying profession...
[Mountville, Pa.] AHF Products announced the launch of its latest flooring solutions: Ingenious Plank. This next-generation hybrid resilient flooring sets a standard in sustainability, performance and design, according to the company. Ingenious Plank is launching across several AHF brands including Armstrong Flooring, Bruce and Robbins. Ingenious Plank embodies AHF's commitment to innovation and environmental responsibility. This product is 100 percent PVC-free and devoid of ortho-phthalates, halogens, ...
Sheet vinyl serves younger generation As the pioneer of waterproof flooring, sheet vinyl boasts numerous benefits new homebuyers may overlook with such a saturated market of continuous innovation. To showcase this classic option, it's key to highlight benefits like its seamless install and stylish designs that keep consumers coming back. Mannington's Filigree in iron offers an authentic look and weathered, hand painted pattern, along with being scratch-resistant and kid- and pet-friendly. The Budget-Fri...
When it comes to knowing what soft surface flooring features are most important to consumers, Engineered Floors (EF) and its residential division DreamWeaver study an assortment of factors. 'We base our direction on market conditions, competitive influence, retailer feedback and input, and sales performance by product and collection on both existing and new introductions,' explained Mike Sanderson, vice president of marketing for EF. 'We also take into consideration current styles and trends and how the...
[Dalton] World Floor Covering Association (WFCA) has announced its upcoming Grow Webinar, to be held on July 18th at 2 p.m. During the webinar, Randy Gravitt, CEO of Gravitt Company, and Scott Humphrey, CEO of the WFCA, will make an appearance and discuss the SEAL (Seeking Excellence As Leaders) Leadership Development and Certification Program. Developed in partnership with Lead Every Day, a partner of the WFCA, this program aims to provide participants with essential skills, a transformative minds...
Consumers all have their personal likes and dislikes. And there are generational differences as well. Whatever the key drivers are, flooring suppliers are researching lifestyle needs and developing products and stories that deliver both the aesthetic and performance to meet consumer needs. Here are just some of the stories they tell. Stanton Brings Style For Stanton, which is known for its premium products driven by color and style, it is all about meeting lifestyle needs, explained Adam Feldberg. These...
The U.S. floor coverings market is weaker than forecasted earlier in the year, according to findings by Catalina Research, Inc.. The sharp increase in import shipments in late and early hinted at a recovery in domestic floor coverings demand in the first quarter. The upturn in manufacturer sales, however, seemed to have restocked inventories at distributors and retailers after they sharply cut inventory levels over the first three quarters of . Floor covering purchases, however, continued ...
The Consumer Confidence Index rose in May to 102 from 97.5 in April. Confidence, according to The Conference Board, is highest among those under 35 and those making more than $100K. Inflation ' in particular the cost of basics such as food and groceries ' is having the greatest impact on economic views. There is something fascinating about consumer behavior ' why they spend what they spend, buy what they buy and when they buy it. At times, it is a reaction to the economy, or global chaos, and at other t...
Adhesives, the literal glue that holds flooring together, is the most critical step in the flooring installation process. With the pressures that come with correctly installing the adhesives, it's important that consumers and installers ensure that they not only follow instructions, but also heed the suppliers' product specifications. Nick Mizzone, marketing coordinator, Sika Corporation, remarked that suppliers strive to perfect formulas, and this attentiveness pays off. 'Consumers need to be able to r...
Rosendale Flooring Co. thrives on customer service [Rosendale, N.Y.] In its 45-year history, Rosendale Flooring Co. has built its reputation for its top-notch service and installation. In fact, the store has nearly 70 five-star Google reviews lauding the company's service, flooring selection and all-around great shopping experience. Chris Parisio, owner of Rosendale, attributes the rave reviews to the company's longevity in the community and commitment to its own installers. 'We have had the same instal...
[Columbus, Ohio] America's Floor Source celebrated the grand opening of its new 265,000 square-foot flagship facility in Columbus, Ohio. The site includes a retail store, commercial design space, corporate offices, warehouse space and a training center. The crowd included more than 700 vendors, customers, designers, dignitaries and others.
Ballston Spa Carpet & Tile puts the customer first [Ballston Spa, N.Y.] Celebrating some 30 years in business, a dedication to building strong relationships with customers, fellow retailers and its vendor partners continues to set Ballston Spa Carpet & Tile up for success. 'Building relationships with other retailers is very important,' said store owner Joe Gagne. 'You never know when you'll need to help each other out.' The store, which remained open during COVID as it was deemed essential, use...
[Columbus, Ohio] FCW was on-site at the grand opening of America's Floor Source new 265,000 square-foot flagship facility here in Columbus, Ohio. The site includes a retail store, commercial design space, corporate offices, warehouse space and a training center. More than 700 vendors, customers, designers, dignitaries and others showed up for the event. The America's Floor Source team and local dignitaries cut the ribbon at the grand opening. America's Floor Source's Michel Vermette with Jeff Mead...
At DACF, new product intros look good & promote sustainability [Shanghai] Long considered a cradle of innovation for floor covering, Domotex asia/Chinafloor (DACF) ' held here late May ' once again showed why it remains one of the premier international flooring tradeshows for the industry. Creative spins on classic patterns; enhanced realism through pressed bevels and EIR technology; and, unique designs created with digital printing were just some of the technologies in action here. What's more, all...
[Washington] INSTALL announced the addition of three new Alliance Partners: Mondo Contract Flooring, TAYLOR Adhesives, and DEWALT. These partners will join INSTALL's list of over 130 floor covering mills and manufacturers that work with the organization to inform its training curriculum and technical instruction for flooring industry professionals. INSTALL Alliance Partners participate in ongoing curriculum reviews and work with INSTALL training instructors to regularly revise and update the training cu...
[Viken, Sweden] Välinge has announced the launch of the latest update to its portfolio of floor locking technology, 5G NXT. It's a brand-new installation system developed to facilitate creation of products with less environmental impact, according to the company. 5G NXT was designed to contribute to further reducing the environmental impact of wooden floors and to meet new demands for more sustainable options. More sustainable inserts The upgraded insert is made from biomass-balanced materials with 75 p...
[Solon, Ohio] Tarkett has launched a carpet tile collection inspired by the aesthetic of repurposed materials. The Quiet Edit collection is a high-performance solution for open spaces, greeting areas, lobbies, meeting rooms or anywhere that people meet, gather, work or learn, according to the company. 'Reflection often leads toward tranquil transformation'a sense of purpose. As we considered our textile material choices for the future of our environment, we created Quiet Edit with a subtle, simple aesth...
[Dalton] The Floor Covering Industry Foundation (FCIF) announced that it will be celebrating leadership in the flooring industry with a benefit gala on Saturday, October 5th, . The black-tie event will be at Gotham Hall in New York City. The most recent gala, held at the Rainbow Room in New York City in raised over $260,000 for the FCIF. To purchase sponsorships or tickets visit fcif.org/gala or contact the FCIF directly at (706) 217-. The event will honor two leaders whose contribution...
[San Diego] DUCHATEAU announced the expansion of its Atelier Collection with the introduction of two new additions - Aether and Solstice. Hand-finished in European tradition and enhanced with cutting-edge technology, these collections embody the timeless beauty of ancient wood with a modern touch, according to the company. Each piece showcases a natural matte finish and inner luster, evolving over time. Every floor in the Atelier Collection is custom-made, reflecting a unique terroir influenced by the s...
CarpetLand's Dedication to Serving Saratoga County [Saratoga Springs, N.Y.] Helmed by fourth generation Kate Morrell, Carpetland has been serving Saratoga County for almost 80 years. 'I've been ripping up carpet since I was 8,' Morrell told FCW during a visit to the store earlier this month. Previously in real estate, Morrell shared, 'I've always been in the stores, I've always been around but started working full time during COVID.' In fact, she still does all the measurements and estimates herself. 'I...
[Livonia, Mo.] Transom Capital Group ('Transom announced the acquisition of Virginia Tile Company, LLC ('Virginia Tile'). Virginia Tile will be joining forces with Galleher, LLC ('Galleher') to create a leading flooring and tile products distributor of national scale with unique product development, merchandising and fulfillment capabilities. This milestone marks a significant change in the landscape of the domestic flooring distribution market. Both companies sell to the professional consumer, includin...
[Santa Maria da Feira, Portugal] Sustainable, safe and accessible, Corkeen is an innovative solution for building retained fall systems in playgrounds, made from cork - a 100% natural, recyclable and reusable material, according to the company. With more than 500 projects implemented around the world, Corkeen strives for positive environmental impact. Developed and produced by Amorim, Corkeen is an eco-friendly alternative to existing accessible solutions that are composed entirely of materials of...
The annual RēCo Market Intelligence Report has held strong for 21 years. Below are the results for the tile category. Each year, Floor Covering Weekly commissions third-party research company The Wayman Group to conduct a nationwide survey of retailers. The Wayman Group is an independent marketing research and consulting firm with more than 40 years of experience. For this year, fieldwork was conducted using an online survey methodology from March through May . In total, 1,028 complete surveys ...
[Waregem, Belgium] Unilin has announced that NEO Floor has signed a license agreement for ClickControl, the intelligent quality control device for locking systems. ClickControl is an innovative quality measurement device designed to enhance the accuracy, speed and safety of quality assurance processes in the flooring industry, according to the company. By eliminating the need to cut up panels and reducing reliance on experienced milling operators, ClickControl offers a fast and non-destructive way to ch...
The annual RēCo Market Intelligence Report has held strong for 21 years. Below are the results for the tile category. Each year, Floor Covering Weekly commissions third-party research company The Wayman Group to conduct a nationwide survey of retailers. The Wayman Group is an independent marketing research and consulting firm with more than 40 years of experience. For this year, fieldwork was conducted using an online survey methodology from March through May . In total, 1,028 complete surveys ...
[Albany, N.Y.] Opened here in October , Floor & Decor's 40,000 square-foot showroom and 18,000 square-foot warehouse offers seven-day storage for its customers. The store has some 40 employees and is the brand's first location in the Capital District/Saratoga County metropolitan area. According to chief executive merchant Luke Langreder, what makes this store unique is the amount it keeps in stock. 'Customers don't have to wait. We offer selection, [right] price, in-stock product and a dedicated...
[Dalton] The World Floor Covering Association (WFCA) announced the induction of Jeffrey King into its Hall of Fame for . King, special counsel at Jones Walker and WFCA attorney since , has been a transformative force in the flooring industry according to the association, making unprecedented contributions that extend far beyond his role as legal counsel. King now stands alongside a roster of industry trailblazers and visionaries who have earned this recognition. The induction ceremony was held d...
The annual RēCo Market Intelligence Report has held strong for 21 years. Below are the results for the laminate category. Each year, Floor Covering Weekly commissions third-party research company The Wayman Group to conduct a nationwide survey of retailers. The Wayman Group is an independent marketing research and consulting firm with more than 40 years of experience. For this year, fieldwork was conducted using an online survey methodology from March through May . In total, 1,028 complete surv...
(Part one in a two-part series) As flooring dealers, we have been taught by sales trainers or have taught our own teams to sell our products by the good, better, best method or the best, better, good one. We know when we give a customer three options, they will tend to choose one and buy. However, when we give them only one option, it prompts a yes or no answer which lowers the chance of a sale. When we sell by offering three price points, we are giving the customer both price and quality options. But d...
[Mountville, Pa.] AHF Products announced the launch of two new vinyl composition tile collections (VCT), under the AHF Contract brand called ILIAD, which boasts 20 contemporary colors in a fresh pattern design, and HIGHLIGHTS, which boasts 25 vibrant hues. Produced in the USA in Kankakee, Illinois, with global and domestic content, AHF is the only domestic manufacturer of VCT, according to the company. The company's VCT is in stock and ready to ship. ILIAD Collection Debuts 20 New Colors and New Pattern...
The annual RēCo Market Intelligence Report has held strong for 21 years. Below are the results for the LVT category. Each year, Floor Covering Weekly commissions third-party research company The Wayman Group to conduct a nationwide survey of retailers. The Wayman Group is an independent marketing research and consulting firm with more than 40 years of experience. For this year, fieldwork was conducted using an online survey methodology from March through May . In total, 1,028 complete surveys f...
In a statement today, the Carpet & Rug Institute (CRI) announced its opposition to California bill AB 863 (Aguiar-Curry) , which threatens the entire flooring industry, according to the company. The bill would replace the existing California Carpet Stewardship Program with an industry-funded program covering carpet, carpet cushion, resilient flooring and synthetic turf. If enacted, AB 863 would upend the progress of the current carpet recycling program, create uncertainty in California's flooring in...
[Chicago] The North American Association of Floor Covering Distributors (NAFCD) has announced that after a comprehensive search process, it will welcome Michael Wilbur as the incoming executive director. Based in Washington D.C., Wilbur has spent his career bringing together professional communities through trade associations ' most recently serving as the vice president of engagement for the Association for Uncrewed Vehicle Systems International (AUVSI). His leadership on recruitment, engagement and st...
The annual RēCo Market Intelligence Report has held strong for 21 years. Below are the results for the hardwood category. Each year, Floor Covering Weekly commissions third-party research company The Wayman Group to conduct a nationwide survey of retailers. The Wayman Group is an independent marketing research and consulting firm with more than 40 years of experience. For this year, fieldwork was conducted using an online survey methodology from March through May . In total, 1,028 complete surv...
Performance features that meet the demands of busy households The flooring industry offers a wide range of products to suit the needs of even the busiest households. From scratch resistance to durability, these life-proof floors are robust and reliable. Luxurious Laminate Bringing realistic wood looks and solid performance, the evolution of laminate is one to admire. CALI's Doug Jackson, president, pointed to selling laminate in retail, stating, 'Emphasize that the laminate flooring available today is v...
The annual RēCo Market Intelligence Report has held strong for 21 years. Below are the results for the carpet category. Each year, Floor Covering Weekly commissions third-party research company The Wayman Group to conduct a nationwide survey of retailers. The Wayman Group is an independent marketing research and consulting firm with more than 40 years of experience. For this year, fieldwork was conducted using an online survey methodology from March through May . In total, 1,028 complete s...
[Chicago] The 55th edition of NeoCon wrapped up last week marking another successful year, according to the company. The show reported a robust attendance of more than 50,000, as architects, designers, specifiers, facility managers, manufacturers and end-users from across the globe converged at THE MART June 10-12. Nearly 400 leading companies showcased new solutions across sectors'from workplace and education to healthcare and hospitality. Keynote presentations, educational sessions, awards programs, i...
[Dalton] The World Floor Covering Association (WFCA) announced the appointment of two industry leaders to its Board of Directors: Doug Jackson, CEO of Cali Bamboo, and Dani Brock, vice president of retail experience at Shaw Industries. The decision, made during a vote at the WFCA board meeting on May 2, , expands the board's composition to 17 members. The Board of Directors is pivotal in the WFCA, guiding strategic objectives and ensuring professional management while upholding the organization's mi...
The annual RēCo Market Intelligence Report has held strong for 21 years. Each year, Floor Covering Weekly commissions third-party research company The Wayman Group to conduct a nationwide survey of retailers. The Wayman Group is an independent marketing research and consulting firm with more than 40 years of experience. For this year, fieldwork was conducted using an online survey methodology from March through May . In total, 1,028 complete surveys from specialty floor covering retailers were ...
The Retail Market Intelligence Report ' RēCo ' serves a number of purposes. It takes a look at how vendors are serving their customers as well as provides benchmarking data for retailers on their own business performance. Knowing how you serve your customer, with feedback straight from them, is invaluable information. It arms you with knowledge that can help shape future goals and targets. RēCo is a vehicle for transparency, something that can be intimidating, for sure. I faced a bit of that when I went...
[Columbus, Ohio] Starnet Commercial Flooring announced the Starnet Design Awards winners. Celebrating its 26th year, the annual competition recognizes the remarkable and innovative projects accomplished in concert with leading architects, designers and commercial flooring brands throughout the United States and Canada, according to the company. Project entries completed in competed for gold, silver and bronze honors across eight categories, showcasing excellence in flooring focused design and ...
[St. Louis, Missouri] The National Wood Flooring Association has announced the winners of its Wood Floor of the Year Awards. The awards were developed to encourage and recognize innovative craftsmanship and design in wood flooring installations. Since the program began in , more than 300 awards have been presented. Winning entries were chosen by a panel of judges selected for their industry and design knowledge. As in previous years, NWFA members from across the globe voted online for their fav...
[Manchester, NH] CCA Global Partners announced that registration is now open for the 23rd Annual Alan Greenberg Golf Tournament, an event honoring the late co-founder of CCA Global Partners, Alan Greenberg. This year's tournament will return to Barnsley Gardens, nestled in the foothills of the Blue Ridge Mountains in Northern Georgia. The Alan Greenberg Golf Tournament is more than just a day on the greens; it is a fundraiser for the Floor Covering Industry Foundation (FCIF) rallying industry members to...
[Mountville, Pa.] Discover Armstrong Flooring Nidra and Zenscape heterogeneous sheet (HET) flooring from AHF Products, offering a palette of organic wood grain and textile-inspired visuals. Ideal for healthcare environments, the designs help to create a harmonious and therapeutic atmosphere, according to the company. The flooring collections were among the newest innovations exhibited by AHF at the NeoCon tradeshow June 10-12, Booth #7- in Chicago, IL. 'With evidence that bringing nature indoors hel...
[Dalton] Women in the Floorcovering Industry (WIFI is taking applications for the second round of the WIFI Scholarship Program. Apply at www.womeninflooring.org/scholarships . The WIFI Scholarship Program helps women attend post-secondary education, including undergraduate and graduate school, continuing education programs, trainings, as well as gain industry-accredited certifications. Applications must be received by July 10, . Scholarship recipients will be notified by July 31, . 'Investing in...
The commercial market explodes with style in Chicago [Chicago] From the Merchandise Mart to design buildings located in the city's Fulton Market District, Design Days and NeoCon, held here June 9-12, delivered on style, design and sustainability stories. From a color perspective, there was a warming of the palette, particularly in neutrals. Pops of color were added for interest but still allowed for a soothing look and feel. In hard surface, wood looks still reign supreme but there's a noticeable emerge...
[Solon, Ohio] Introduced at Design Days , the new Layered Duality collection from Tarkett brings together diverse forms, textures and colors to create a dynamic sense of unity for interior commercial spaces, according to the company. Contrasting aesthetics combine with a mindful approach to materials, delivering a balance to any room or area. 'Layered Duality encourages creative blending between elements, people, ideas, and environments,' said Omoleye Simmons, Tarkett's vice president of design. 'By...
[Verona, Italy] Book-match design captures full attention on and communicates all the strength of natural stone, its uniqueness and its ability to create striking settings , according to the company. At first sight, it is a repeated pattern, but since nothing in nature replicates itself identically, the book-match design requires expertise in the selection of suitable stones in the processing and the laying. The processing of natural stone to obtain the book-match design follows a series of precise step...
[Ontario, Calif.] Hallmark Floors announced that Compass Flooring Distributors has been appointed as a full line distributor of all Hallmark products, throughout Ga., Tenn., Ala. & Fla. effective immediately. With their newly opened warehouse near Calhoun, Ga., it will enhance accessibility to Hallmark's premium flooring collections and provide retail partners with an expanded range of options to meet their customers' needs, according to the company. Retail partners interested in learning more about...
The collection offers a visionary palette of 50 colors for commercial spaces of the future. [Santa Ana, Calif.] Behr Paint Company introduced its first-ever Commercial Color Forecast, a collection of future-focused color palettes inspired by design professionals from some of the nation's leading architectural firms, according to the company. The Commercial Color Forecast debuted to designers and industry professionals at NeoCon in Chicago. 'We recognize that all types of commercial spaces are being...
[Dallas] Daltile's Chicago Design Studio welcomed architects, designers, and other customers to its annual 'Parked At NeoCon' lunch event on Tuesday, June 11th. Held every year during the international NeoCon commercial design tradeshow, Daltile's luncheon showcased the brand's new products and gave NeoCon attendees a relaxing oasis from the tradeshow held just across the street in Chicago's Merchandise Mart. Daltile's Chicago Design Studio (located at 316 West Hubbard, Chicago, IL) is part of the brand...
The winter convention season for the flooring industry has drawn to a close, leaving us with a critical opportunity for reflection. Having attended numerous industry events representing the Floor Covering Education Foundation (FCEF), I witnessed the enthusiasm and innovation on display. From cutting-edge products to visionary technological advancements, each exhibitor showcased their very best. However, amidst this excitement, a glaring reality looms ' each of the products on display, regardless of...
[Chesterfield, Mo.] Laura Nielsen Taylor, a 26-year employee and current showroom manager at Ambassador Mid-West Floor, has announced her retirement effective May 31st. 'After working 26 years at this terrific company, it is time for me to retire and try something new," said Taylor. "I'm extremely grateful for all the blessings that came my way with working here & being part of the Ambassador family. I'm proud of the growth we achieved, and I'm leaving with wonderful memories and longtime, lasting f...
[Waregem, Belgium] Beaulieu International Group is investing '5 million to transition the fossil-based energy supply of its Cushion Vinyl production plant in Wielsbeke, Belgium, to bio mass generated steam supply. A transition to renewable energy. To this end, B.I.G. is collaborating with A&U Energie, a company that converts non-recyclable wood waste into green energy and heat. This strategic move aligns with B.I.G.'s commitment to reach 'net zero' for its operations by . The transition from fos...
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Multiple generations take on family businesses The flooring industry is dominated by family-run dealers, many of whom have passed down the businesses from generation to generation. In fact, family businesses are the backbone of the U.S. economy, employing 62 percent of the U.S. workforce and contributing 64 percent, or nearly $6 trillion, of the GDP, according to the Family Business Alliance, so keeping these businesses healthy and vibrant is pivotal to the economy. As part of Floor Covering Weekly's ( ...
Commercial carpet tile sees partly sunny skies Carpet tile is a growing segment for the soft surface flooring market, according to Catalina Research in its Floor Coverings Industry Quarterly Update released in March. Catalina estimated that carpet tile sales could have increased by 8.5 percent in dollars and 5.9 percent in square feet in . 'The sales increase reflects relatively stro ng nonresidential building construction spending since carpet tiles are generally used in commercial applications. Ca...
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Commercial projects, whether for hospitality, corporate or even healthcare, for example, always bring a unique element to play that not only meets the needs of the users but provides a pleasing aesthetic. Here is a look at just some of the outstanding installs. Arizona Tile's Flash 3" x 12" tile in the color Lead keeps this seating arrangement not only resistant to diners' splashes, but also looking sharp. MedinPure PVC Free Homogenous Sheet Flooring from Armstrong Flooring of AHF Products performs well...
Hard surface suits commercial's varied needs An FCW Report Companies with a presence in commercial markets are introducing innovative new products that meet the style and performance needs of these environments. Whether it's for education, healthcare, hospitality or corporate settings, there's a hard surface product ' from resilient to laminate, hardwood and tile ' that offers a solution to the challenges faced in high-traffic spaces. Hardwood: The Aspirational Floor Genuine wood floors are coveted as t...
Philadelphia Commercial has a style to meet every performance, budget & timeline need. [Dalton] Nestled within Shaw's residential business unit, Philadelphia Commercial is building a portfolio of hard and soft surface products that meet the unique needs of non-specified, light, moderate and heavy commercial markets. The brand is also making the necessary investments needed to help its customers leverage growth opportunities and address challenges head-on. 'Our primary focus is working with residenti...
[Corona, Calif.] Lions Floor announced the grand opening of its second California distribution center. The addition of its Corona distribution center, in conjunction with its existing branch in Paramount CA, will provide significant benefits to its growth objectives, according to the company. The establishment of a distribution center in Corona, 40 miles east of its Los Angeles (Paramount), distribution center will allow the company to achieve better market support in the region. By strategically positi...
[Dawsonville, Ga. and Stamford, Conn.] Synchrony (NYSE: SYF) and I nstallation Made Easy (IME) today announced a new partnership to simplify the financing of kitchen, bath and flooring installations for homeowners. As part of the partnership, homeowners can purchase materials from Floor & Decor and immediately schedule an installation through IME, streamlining the entire home improvement process. Floor & Decor cardholders can use their credit card, issued by Synchrony, to finance both the materi...
[Kapolei, Hawaii] American Floor & Home announced the opening of its newest location on Oahu's leeward side. This expansion brings a wide array of home renovation solutions, including carpet, hard surface flooring and bathroom and kitchen renovations, to the local community. The new store will open its doors in July (), providing residents with a convenient, one-stop-shop for their home improvement needs. According to American Floor & Home, the new leeward location marks a milestone in the c...
Mitigating potential downturns to protect commercial business Despite dire predictions for a significant downturn in the commercial market this year, dealers and organizations report full backlogs and expect and to continue to perform well. 'Our commercial pipeline through the balance of and into Q1 and Q2 of remains strong,' said John Finch, president and CEO of Legacy Group, a member of Fuse Alliance. 'We are preparing (we're always preparing) for changing markets by strengthening ...
We've heard economists forecast that while residential has been soft over the last nine or so months and commercial kept the lights on, that dynamic will reverse as we move further into the year. It's a pendulum that continues to swing. I look forward to hearing from commercial leaders at NeoCon where they are finding success and how they are creating demand. This show, held at Chicago's Merchandise Mart, is a leader when it comes to style and design for commercial interiors. Here, you will see furnitur...
Tile Design Trends and Installation Program Announced in Partnership with NTCA, Jennifer Farrell, and Louisville Tile [Jackson, Miss.] The National Tile Contractors Association (NTCA) announced a new educational course titled "Tile Design Trends and Installation - What Every Industry Pro Should Know". This course will be hosted by Louisville Tile and will feature insights from celebrity designer Jennifer Farrell and NTCA training director Mark Heinlein, promises to equip industry professionals with the ...
[Toms River, N.J.] Len Andolino has re-established Andolino Management Group with a focus on the high-end decorative flooring industry. According to Andolino, this move will allow him to shift his professional focus to better align with his personal and family commitments. 'I initially started this concept in and it proved to be successful for the companies I partnered with at that time. Unfortunately, due to a family illness I had to close the business. Today I am happy to have the opportunity to ...
[Ontario, Calif.] Hallmark Floors announced that Diamond W Flooring has been appointed as a full line distributor of all Hallmark products. According to the company, this partnership will enhance accessibility to its premium flooring collections and provide retail partners with an expanded range of options to meet their customers' needs. Diamond W Flooring will now offer a comprehensive selection of Hallmark Floors products, including the handcrafted wood floor collections designed to elevate the aesthe...
[Henderson, N.C.] Versatrim announced a partnership with Fittes. With this collaboration, Versatrim expands its product range to include Fittes' innovative flush and framed vent designs to complement any residential flooring project. "Versatrim has long been known for products that are versatile, durable, easy to install, and for our industry-leading support," said Keith Medick, president and CEO of Versatrim. "As part of offering 'Everything but the Floor', Versatrim's partnership with Fittes is anothe...
[Mira Loma, Calif.] Merola Tile Distributors of America announced Pan American Ceramics will now be known as Pan American Ceramics by Merola Tile. According to the companies, this transition marks an important milestone as Merola Tile Distributors of America acquires this nationwide tile company. In a joint statement announcing the acquisition, John Merola, CEO of Merola Tile Distributers of America, and Tom Carr, president of Pan American Ceramics by Merola Tile, explained, 'This acquisition isn't just...
[Shanghai] Domotex asia/CHINAFloor, held here this week at the National Convention & Exhibition Center has proven robust with new floor covering technology and innovation as well as with attendance. Among conversations being had is around sustainability ' particularly what happens to a product at the end of its useful life. Here in Shanghai, HMTX's Aspecta brand showcased its new Bonterra by Aspecta SRP TPU line which utilizes 23 PET bottles to make a square meter of flooring. 'Transparency is a wor...
[Lancaster, Pa.] A walk through Universal Athletic Club in Lancaster, Pa. will quickly tell you this is no ordinary fitness club. Whether it's installing the newest fitness equipment or software innovations, scheduling at the salon and spa, staffing the child fitness center or setting up the pickleball courts, owner Rick Casselbury ensures the club is running optimally and sustainably. When it came to a recent facility improvement project, Casselbury's approach was no different. He partnered with Ecore ...
[Dalton] The World Floor Covering Association (WFCA) announced the upcoming session of its SEAL (Seeking Excellence As Leaders) Leadership Development and Certification Program, starting June 3. This journey equips participants with essential leadership tools and mindsets for success in their professional and personal lives, according to the company. Key program features include: ' Flexible Learning Journey: A four-month program designed to fit busy schedules, promoting learning and growth. ' Inte...
[Viken, Sweden] Eagle Innovative Material Technology China CO., Ltd signed a license agreement to use Välinge's reliable locking technology on its resilient products, starting with implementation of Välinge's 5G technology in chevron products. "We are thrilled to partner with Eagle and eagerly anticipate their exciting journey ahead," said Per Plate, senior key account manager at Välinge Innovation. Eagle, majority owned by Hawk Machinery, is gearing up to launch its own production of high-quality SPC f...
[Jackson, Miss.] The National Tile Contractors Association (NTCA) announced its June tour across 10 states, delivering an extensive lineup of standards-based educational workshops and regional trainings to industry professionals. With a total of 14 free workshops and six free regional trainings, this initiative marks a significant expansion compared to the offerings provided in . The goal is to equip industry professionals with essential skills and knowledge while facilitating meaningful connections...
[Solon, Ohio] ' Tarkett expanding its Johnsonite multi-functional rubber sports flooring offering by adding new patterns to its Triumph and Inertia collections. The new patterns and colorways elevate the design of health and wellness spaces for every activity and fitness level, according to the company. Olio captures the fluid movement of oil and watercolor paints, Minerality emulates the color variation found in natural stone and Speckled features small, multi-colored chips for subtle patterning. 'Thes...
While laminate makers have more recently added to laminate flooring's performance possibilities, the products have long had a design edge mimicking hardwood with realistic visuals and textures. 'Laminate flooring is increasingly being recognized as a savvy choice for homeowners wanting to upgrade their interiors without the price tag associated with hardwood. Its versatility and durability make it suitable for any indoor space, from busy living rooms to kitchens and bathrooms,' remarked CALI's CEO Doug ...
Locking systems install timeless patterns with help from the latest tech Getting creative with flooring designs ' and installing those designs ' has never been easier thanks to technology introduced by locking system companies. With classic patterns like herringbone and chevron seeing a resurgence in popularity, there is technology today that can help professionals and DIYers alike install these looks with greater ease. Välinge has introduced several technologies that allow for easy installation of vari...
Starnet paints optimistic picture for and beyond [Amelia Island, Fla.] Although the commercial market may be headed for some bumps in the road, the mood and outlook were brightly optimistic at Starnet Commercial Worldwide Flooring's annual member meeting held here last month. Indeed, while there were expectations that would be a down year, business has been strong. 'Everyone was holding their breath at the end of ,' noted Mark Bischoff, president and CEO of Starnet. 'But [business is] bett...
[Viken, Sweden] Since the launch of Välinge Innovation's new PRO installation system, the company has signed seven licensing agreements for the high-performing technologies 2G PRO, 5G-i PRO and 5G PRO. Although the technology was introduced only a few months ago, the company announced seven new licensees: Changzhou Jinuo Decorative Material Co., Ltd Changzhou Koborun New Material Co., Ltd Changzhou NewLife Decorative Material Co., Ltd Jiangsu Eagle Innovative Material Technology China Co., Ltd Shandong ...
Mohawk Edge Summit attendees tell their 'why' As early bird registration kicks off for the Mohawk Edge Summit, to be held Dec. 16 to 19 at the Gaylord Rockies Resort & Convention Center in Denver, long-time Edge Summit retail attendees share why attending this event is crucial for their business. 'We enjoy attending Edge for the focused attention we can give to Mohawk as well as Karastan. Concentrating on one mill, having everything displayed and all the people we need to see in attendance makes buy...
[Milwaukee] FLOOR360 announced that a Design for a Difference makeover was completed at the Association for the Rights of Citizens with handicaps (ARCh), in Waukesha, Wis. During March and April, an all-volunteer group of interior designers worked with several local businesses, suppliers, installers, painters and other volunteers to plan and provide a much-needed interior design makeover for the non-profit. The value of the makeover was over $59,000 which included almost 3,800 total sq ft of flooring do...
The weather here in New York has finally turned to warmer temperatures and we are having consecutive days without rain! It is so good to feel the sunshine and warm breezes. This time of year, it is almost instinctual to start tending to your home and freshening, cleaning ' 'spring cleaning' my mom calls it. We have painters coming next week, for example, to redo two rooms and we will move throughout the house giving it a clean, ready for entertaining, look and feel. We will re-carpet the guest room and ...
Buyout tool provides flexibility, longevity to retail owners For many flooring dealers, the topic of succession and retirement is a daunting one. Given how many independent flooring retailers are family businesses ' often led by a second or third generation family member ' the business is very personal. However, it's not always possible to pass the business on to the next generation; there may not be an interested party or the math simply doesn't work. In these cases, business owners often look for exit...
Room visualizers help consumers & retailers during the sale Seeing is believing especially when purchasing a new floor for the home. Thanks to the power of room visualization technology, shoppers have the ability to see what a flooring product will look like in their home before they commit to the sale. The visual capabilities can help a consumer figure out how to navigate their shopping journey from start to finish. 'Customers often struggle to imagine how new flooring would look in their homes,' s...
Along with members of the A&D community, NWFA and customers, FCW had the pleasure of attending the opening of PID Floors' new 7,000 square foot flagship NYC showroom. PID also has showrooms in Boston, Dallas and Miami. Managing partner Steven Skutelsky shared with FCW here at the celebration event that the high end wood maker, which has been in business since , moved to this new location ' down the street from its previous location where it'd been for some 15 years ' to expand and grow. Chris Zi...
[Solon, Ohio] As more than 40,000 people from across the global design community gather in Chicago's Fulton Market District from June 10'12 for Design Days, Tarkett will welcome design professionals into its showroom (215 N. Peoria Street, Floor 10) for a firsthand look at the company's newest initiatives and products. Headlining Tarkett's showroom will be Layered Duality, a new collection that encourages designers and occupants to 'Find Your Balance.' Debuting at Design Days, the Layered Duality collec...
[Amelia Island, Fla.] At Starnet Worldwide Commercial Flooring Partnership's annual meeting here in Amelia Island, preferred vendors took met with Starnet members as one of the key components lf the event. Here at Starnet's annual meeting, WIFI Women in the Floorcovering Industry and the Women of Starnet delivered a powerful panel about Advancing Women in Flooring. The panel was led by WIFI board member Tanje Kern of Floor Trends & Installation and featured Kandy Hamilton of WC Carpenter, Erin West ...
[Dalton] Shaw Industries Group Inc. ( Shaw ) announced that Charles 'Chuck' Babcock has been inducted into the National Private Truck Council's (NPTC) Hall of Fame. Imagine making 148 trips around the Earth and you'll have a better idea of how far Chuck has driven with zero preventable accidents, injuries or moving violations over his 40-year career, according to the company. For a safety record covering 3.7 million miles and a commitment to Shaw's customers, Chuck was the sixth Shaw driver inducted int...
[Viken, Sweden] Darko Pervan, founder of Välinge Innovation, has been named 'Entrepreneur of the Year' in Höganäs municipality. He is recognised for his strong local roots, committed leadership and innovation skills. 'It is an honor to receive this award,' said Pervan. 'I am both proud and humbled by everyone who has contributed to our great success.' Entrepreneur of the Year is awarded annually by the organization Företagarna and is presented at local, regional and national level. According to the comp...
[Dalton] As of May 2, , XL Brands products are available for purchase through Intermountain Wood Flooring . Contractors and pro installers can find the full line of Bostik's XL Brands products, as well as those from the Bostik Wall & Floor full product line, at Intermountain locations in Idaho, Colorado, and Utah to ensure continuity and consistent access to all of their preferred products. According to the company, entering this new distribution partnership with Intermountain Wood Flooring rein...
Resilient Floor Covering Institute (RFCI) held its spring meeting at The Cloister at Sea Island in Georgia last week. Over 100 members, along with the board of directors, attended the conference. Dr. Pascal Van Hentenryck of Georgia Tech is one of the country's foremost experts in AI. Matt Saunders of John Burns Research and Consulting gave the Outlook for Housing and Building Products. Over 100 attended the RFCI Spring Meeting at The Cloister at Sea Island, Georgia. Tuesday evening to begin t...
There was a time when floor covering technology meant a locking system or maybe adopting an online presence with a website ' a very basic one at that. From a product perspective, there continues to be advancements in installation methods and performance attributes such as stain and scratch resistance and of course water resistance. But this conversation too has expanded to include digital printing technologies that enhance the look and feel of flooring. Everything that makes up a floor from top to botto...
FCW is pleased to announce the nominees for the GreenStep Promotion/Communication Awards. FCW' s GreenStep Sustainability Awards program recognizes, promotes and honors organizations and individuals in the flooring industry for their stewardship, initiatives and accomplishments. Below are the nominees for the Promotion/Communication category. For more on the GreenStep Award nominees, read FCW' s May 6 issue . DAL-TILE Daltile, Marazzi, American Olean ' 'Our ...
Floor covering installation is a complicated business with lots of potential issues that can often be managed with an ounce of prevention. Problems that pop up during installation and keeping the customer satisfied are some of the more difficult challenges you can face related to installation, pointed out Sinclair Meyers, general manager of Meyers Flooring in Dalton, Ga. 'There have been times when our installers have ripped the old carpet out and moved all the furniture around the house just to realize...
Patagonia Original 'Extra', Dover White, Invisible Light, Cristallo Lumix and Cristallo Traslux by Antolini take center stage in the interior design project for a Malta seafront apartment designed by architects Sabrina Soldà and Keith Pillow [Verona, Italy] It all stems from a close look at the island, in this Malta apartment facing the Mediterranean Sea and in a privileged location, both for historical and environmental reasons. No doubt: a unique starting point and a virtuous path, born from the colla...
FCW is pleased to announce the nominees for the GreenStep International Awards. FCW' s GreenStep Sustainability Awards program recognizes, promotes and honors organizations and individuals in the flooring industry for their stewardship, initiatives and accomplishments. Below are the nominees for the International category. For more on the GreenStep Award nominees, read FCW' s May 6 issue . Kährs Since its inception, Kährs has remained unwavering in its dedication to sustainability, s...
Manufacturers focus on recyclable options As more consumers focus on sustainable options in flooring, flooring suppliers are turning to postconsumer recycled flooring to reach this audience. There are several advantages, noted Candi Hampton, director of sustainability for Shaw. 'Using postconsumer content in products diverts materials from the landfill, creating environmental benefit. Additionally, the use of recycled content minimizes the need for virgin raw materials, which can lower the carbon footpr...
[Las Vegas] The HD Expo show is billed as an opportunity for product discovery and trend emergence within the hospitality industry. With more than 700 product manufacturers at the event, attendees were treated to a wide variety of the latest trends and technology emerging within the hospitality and design industries. Dal-Tile's Whitney Welch, vice president of commercial sales, emphasized that because of this, a strong visual presence at the show is critical. 'HD Expo is unlike many other tradeshows, as...
FCW is pleased to announce the nominees for the GreenStep Product Awards. FCW 's GreenStep Sustainability Awards program recognizes, promotes and honors organizations and individuals in the flooring industry for their stewardship, initiatives and accomplishments. Below are the nominees for the Product category. For more on the GreenStep Award nominees, read FCW 's May 6 issue . AHF Products Ingenious Plank from AHF Products is the Smart Choice in Residential & Commercial Flooring New Ingen...
[Manchester, N.H.] The CCA Global Retail Group leadership team is embarking on a journey across the United States and Canada this summer. With the momentum gained from the inaugural year, the CCA Global Partners Retail Group announced the return of its Summer Regional Meetings for a second edition, scheduled from May to October . These meetings provide a platform for Carpet One Floor & Home, Flooring America, Flooring Canada and the International Design Guild members to come together, fostering ...
[Brooklyn, N.Y.] Floor & Decor Holdings, Inc., founded in , has continued its growth throughout the U.S. with a new store located at 850 3rd Avenue here, celebrating its grand opening last week. FCW toured the store with Jerry McVeigh, vice president of PRO services, before its opening. This is Floor & Decor's 228th store across 36 states. Floor & Decor reported net sales of $1,097.3 million in the first quarter of . McVeigh outlined Floor & Decor's approach to this new market an...
[Mountville, Pa] AHF Products announced Armstrong Flooring MedinPure , a PVC-free homogeneous sheet flooring solution with Diamond 10 Technology with Enhanced Traction in 20 new colors. MedinPure will be among the newest innovations exhibited by AHF at the NeoCon tradeshow June 10-12, Booth #7- in Chicago, Ill. Armstrong Flooring branded homogeneous vinyl flooring, including Medintone and Natralis collections and MedinPure, are engineered for spaces demanding superior infection control. The MedinPur...
[Atlanta] During Coverings , held in the Georgia World Congress Center Atlanta from 22 to 25 April , the FCW team stopped by the Cyncly booth to talk to the team. Carole Cross, founder and CEO, and David Geipel, digital marketing & sales leader, shared insight into the show and what they want attendees to understand after visiting new parent company Cyncly's booth. Offered Geipel, 'I like to see what's going on with the trends. [For example,] where the surfaces are going in terms of their ap...
[Waregem, Belgium] Unilin Technologies announced its participation at Domotex Asia/CHINAFLOOR. From May 28 to May 30, , Unilin will showcase its commitment to elevating the quality and performance of flooring products. "At Unilin Technologies, our mission is clear: to revolutionize the flooring industry by delivering unparalleled quality and innovation," said Grin jin Yan, sales director South-East Asia at Unilin Technologies. "Our presence at Domotex Asia is a testament to our ongoing dedication to...
[Viken, Sweden] Decora has partnered with Välinge Innovation and is using their 5G Cross technology in its newly introduced collection of easy-to-install SPC tiles, Arbiton Amaron FORMA. 'Decora is our first 5G Cross licensee on the European market, and we are very happy to partner with such an important and well-known brand within flooring and accessories', said Niklas Borgquist, key account manager at Välinge Innovation. 5G Cross is Välinge's floor locking technology that makes straight-set floor inst...
[Dalton] Women in the Flooring Industry (WIFI) is partnering with the Women of Starnet for a panel on Advancing Women in Flooring at the upcoming Starnet meeting to be held on Amelia Island, Florida, on Friday, May 17 at 8 a.m. EST. The panel will be moderated by WIFI board member Tanja Kern, associate publisher and editorial director of Floor Trends & Installation. Those interested in attending can register at starnetflooring.com/events. Meet the Advancing Women in Flooring panelists: Kaddy Hamilto...
Locking system companies meet in-demand looks & features Innovation in the floor covering market happens quickly and to keep pace with market demands, locking system companies are developing the technology required to support this innovation. Waterproof and water-resistance capabilities, digital printing and ease of installation of on-trend patterns remain top of mind. 'Most of the products we will see in stores over the next 10 years do not exist today. A new wave of innovative technologies will bl...
It seems that, at every turn, the flooring industry is faced with challenges from soaring interest rates to continued supply chain struggles. Thought things are slowly stabilizing, the first quarter of was hard to predict ' consumer purchases are sluggish; mortgage rates have been at high levels; and existing home sales have been somewhat stagnant. If I were a betting girl, not sure I would have taken a bet on the first quarter of the new year. Yet despite these headwinds, the builder market has pe...
Coverings Brings Connections & Opportunities [Atlanta] Coverings was the hub for the lates in tile and stone design from color to texture and the technology to support it. As well, concepts such as sustainability and global connections were part of the conversation. Patricia Acosta, strategic brand marketer, MILEstone, explained, 'Coverings is a premier show for North America, but it's also global show. It's critical for us to be here to share ' our customers are here, they're shopping, th...
New construction of single-family homes is reported to be recovering while the multifamily market continued to dip into February as builders worked through a large backlog, according to Reuters.com. In both markets, reported Stuart Hirschhorn, director of research at Catalina Research, soft surface flooring is facing an uphill battle. 'Builders purchase very little soft surface flooring,' he said. 'New single- family buyers are more likely to purchase area rugs. New multifamily property owners may finis...
WIFI speakers bring personal stories to Coverings [Atlanta] Women in the Floorcoverings Industry (WIFI) hosted a reception and panel at Coverings at the Galvanize Women's Lounge, held here last month. The panel, called Her Story, featured top executives from Louisville Tile and MSI, as well as board members from Floor Covering Weekly and Floor Trends who shared stories of their career paths and advised the audience to trust themselves, follow their passions and continue to pave new paths in the flooring...
Female-founded ceramic tile manufacturer honored at Coverings for collaborative work on 'Nourish' by Dyani White Hawk for The Whitney Museum of American Art [Minneapolis] Mercury Mosaics announced its receipt of the "Special Recognition: Women in Tile" award at the esteemed Coverings Installation & Design (CID) Awards. The award was presented on April 23, , during a ceremony at Coverings. This recognition highlights Mercury Mosaics' collaboration on Nourish, a mosaic art installation by Dyani Wh...
[Columbus, Ohio] The latest acquisition to the AFS Group portfolio expands its reach with customers and provides a growth platform for all its business channels in Illinois. AFS Group has acquired the assets and intellectual property of Lewis Floor & Home (Lewis). As part of the acquisition, AFS will retain key senior leaders, including Steve Lewis, and all the sales associates and operations teams servicing the loyal Lewis customer base. The business will continue to operate from its current Northb...
As the industry's most prestigious floor covering awards program, Dealers' Choice gives retailers the opportunity to review and vote in 11 categories for the product, technology or merchandising they feel will have the biggest impact on their selling floor in the coming year. FCW is proud to announce that Daltile's Calligo is this year's winner for Tile and Stone. Congratulations Daltile!
As the industry's most prestigious floor covering awards program, Dealers' Choice gives retailers the opportunity to review and vote in 11 categories for the product, technology or merchandising they feel will have the biggest impact on their selling floor in the coming year. FCW is proud to announce that Shaw Floors Pet Perfect Merchandising is this year's winner for Merchandising. Congratulations Shaw!
[Dallas] Daltile is featuring its latest new STARE products during HD Expo + Conference in Las Vegas, April 30 ' May 2 in Booth #. Daltile's STARE program is an assortment of special order tile that emphasizes the style of a space. 'STARE was developed to offer our customers the height of fashion,' said Laura Grill, director of product design for Dal-Tile LLC. 'STARE is the ultimate source for fashion-driven looks. Our new collections embody many of the hottest trends in both tile and overall i...
[Dallas] Daltile is featuring its new tile and stone products during the HD Expo + Conference in Las Vegas, April 30 ' May 2 in Booth #. 'Our new Daltile products exemplify many of the most popular interior design trends,' said Laura Grill, director of product design, Dal-Tile LLC. 'These gorgeous new assortments represent dramatic marble, dry touch, pearlescence, concrete, stone, and other luxurious visuals in the finest quality porcelain and ceramic tiles and mosaics as well as natural stone....
[Dallas] Porcelain slabs continue to be popular in today's design, so Daltile continues to expand its Panoramic Porcelain Surfaces extra-large porcelain slab line ' and these products are being showcased during the HD Expo + Conference in Las Vegas, April 30 ' May 2 in Booth #. Daltile's Panoramic Porcelain Surfaces line provides 'endless design possibilities,' according to the company. Panoramic can be used in both indoor and outdoor installations. It can be used on a multitude of surfaces inc...
As the industry's most prestigious floor covering awards program, Dealers' Choice gives retailers the opportunity to review and vote in 11 categories for the product, technology or merchandising they feel will have the biggest impact on their selling floor in the coming year. FCW is proud to announce that Mannington is this year's winner for Flexible LVT. Congratulations Mannington!
As the industry's most prestigious floor covering awards program, Dealers' Choice gives retailers the opportunity to review and vote in 11 categories for the product, technology or merchandising they feel will have the biggest impact on their selling floor in the coming year. FCW is proud to announce that Tarkett is this year's winner for Sheet Vinyl. Congratulations Tarkett!
As the industry's most prestigious floor covering awards program, Dealers' Choice gives retailers the opportunity to review and vote in 11 categories for the product, technology or merchandising they feel will have the biggest impact on their selling floor in the coming year. FCW is proud to present the winner for Technology this year's Dealers' Choice Awards. Congratulations Mohawk Flooring!
[St. Petersburg, Fla.] Centricity announced today that they have made a financial commitment to the Floor Covering Education Foundation (FCEF) to address the flooring industry's installation service labor crisis. This partnership underscores a shared commitment to nurturing skilled labor in the flooring sector and fortifying the future of the industry. Executive director of FCEF Jim Aaron expressed his gratitude for Centricity's commitment to supporting the foundation's mission, "We are thrilled to rece...
This week students from Georgia Northwestern Technical College (GNTC)/The Dalton Academy and Atlanta Technical College, who are participating in the Basic Floor Covering Program, attended Coverings in Atlanta. Coverings, which spans nine miles of tile and stone from 1,000+ global exhibitors, was an opportunity for the students to experience the industry outside of the classroom. Conversations began last Fall when Jamie Rich, Coverings show director, contacted the Floor Covering Education Foundation...
'Karndean Is Simply A Cut Above': Designer-TV Host To Serve As Brand Ambassador [Export, Pa.] Ty Pennington has been renovating homes for almost 25 years. He's chosen to partner with Karndean Designflooring as a brand ambassador. 'Karndean shares my passion for design, and it shows in their beautifully crafted flooring,' said Pennington, whose style, creativity and positive energy have endeared him to homeowners and TV audiences for over 20 years. 'As someone who's been involved with hundreds of floorin...
Karndean Designflooring partners with HGTV star Ty Pennington [Export, Pa.] Ty Pennington has been renovating homes for almost 25 years. The two-time Primetime Emmy Award winner for 'Extreme Makeover: Home Edition' on ABC and current host of 'Rock the Block' on HGTV, has teamed up with Karndean Designflooring ' 'a company that has stood the test of time,' Pennington remarked. The well-known carpenter and designer became a brand ambassador for Karndean because, he said, he admired the company's passion f...
As the industry's most prestigious floor covering awards program, Dealers' Choice gives retailers the opportunity to review and vote in 11 categories for the product, technology or merchandising they feel will have the biggest impact on their selling floor in the coming year. FCW is proud to present the winner for Laminate this year's Dealers' Choice Awards. Congratulations Mohawk Flooring! Mohawk Flooring's RevWood Laminated Wood Floors
As the industry's most prestigious floor covering awards program, Dealers' Choice gives retailers the opportunity to review and vote in 11 categories for the product, technology or merchandising they feel will have the biggest impact on their selling floor in the coming year. FCW is proud to present the winner for Hardwood this year's Dealers' Choice Awards. Congratulations Karastan BelleLuxe! Karastan BellaLuxe Wood
As the industry's most prestigious floor covering awards program, Dealers' Choice gives retailers the opportunity to review and vote in 11 categories for the product, technology or merchandising they feel will have the biggest impact on their selling floor in the coming year. FCW is proud to present the winner for Carpet this year's Dealers' Choice Awards. Congratulations Shaw Floors Pet Perfect! Shaw Floors Pet Perfect Carpet
[Hong Kong] Located near Hung Hom station, the CTS (HK) Hotel offers a 4-star hotel experience with over 500 rooms and suites. In addition to the aesthetic component, the development attaches importance to acoustic and thermal performance, which are essential for guests' comfort, according to the company. Recognized for their acoustic and thermal properties, Acousticork by Amorim underscreeds were integrated into the hotel's construction to effectively reduce the transmission of impact noise between roo...
Hard surfaces boast numerous benefits for the consumer, and it's paramount to showcase, along with waterproof properties, all the rest that help make a floor last a lifetime. Capabilities such as durability, scratch resistance, sound abatement and cleanability, for example, all combine to give consumers a product they can remain confident in for years to come. Style Seals the Deal Style is the feature, first and foremost, sought out by consumers early before the purchasing journey begins. Offered Drew H...
As the industry's most prestigious floor covering awards program, Dealers' Choice gives retailers the opportunity to review and vote in 11 categories for the product, technology or merchandising they feel will have the biggest impact on their selling floor in the coming year. FCW is proud to present the winner for SPC this year's Dealers' Choice Awards. Congratulations Engineered Floors!
As the industry's most prestigious floor covering awards program, Dealers' Choice gives retailers the opportunity to review and vote in 11 categories for the product, technology or merchandising they feel will have the biggest impact on their selling floor in the coming year. FCW is proud to present the winner for WPC this year's Dealers' Choice Awards. Congratulations COREtec Flooring!
As the industry's most prestigious floor covering awards program, Dealers' Choice gives retailers the opportunity to review and vote in 11 categories for the product, technology or merchandising they feel will have the biggest impact on their selling floor in the coming year. FCW is proud to present the winner for Flooring Related this year's Dealers' Choice Awards. Congratulations Performance Accessories!
NWFA looked to 'Raise the Bar' at Expo [New Orleans] The National Wood Flooring Association's (NWFA) 'Raise the Bar' Expo held April 16-18 reached an all-time high in attendance since pre-COVID. The networking event spotlighted new product introductions, particularly additions to portfolios that had been missing, reconnecting with peers and insightful discussions on industry trends. Industry Update NWFA president and CEO Michael Martin's opening speech offered a wood industry update with guard...
The revival of skilled trades National Skilled Trades Day is on Wednesday, May 1 this year, and it just may be America's most important uncelebrated holiday. Recently, there's been a notable shift in the perception of career paths post-high school graduation. Once touted as the golden ticket to success, pursuing a four-year college degree is now facing scrutiny amidst rising concerns over soaring tuition costs, mounting student loan debt and uncertain employment prospects postgraduation. This paradigm s...
[Montebello, Calif.] Republic Floor has expanded its executive and sales team with several appointments to better serve the company's growing presence. Republic named Chad Faraci regional vice president for Texas, Arizona, Las Vegas, Kansas City, Missouri, Arkansas, Alabama and New Mexico. Faraci is a 24-year industry sales leader and Army 82nd Airborne veteran. 'I still learn every day and help create a winning culture through transparency, communication and motivation,' he said. Prior to joining Repub...
Multifamily focuses on smooth installs & cost-effective floors Multifamily installations require flooring that addresses the needs of the environment they're being installed in and any unforeseen situations that may arise. With neighbors in close proximity, occurances such as noise (think of high heels on the floor above) or an overflowing sink next door happen. Consumers need flooring that offers sound abatement and water-resistance for these spaces. 'The multifamily housing market includes everyth...
[Viken, Sweden] Parador has chosen Välinge Innovation's 5G installation technology for their upcoming range of engineered wood floors. For their upcoming range of engineered wood floors, Parador chose a well-known and user-friendly installation system, Välinge's 5G technology. "Parador is known for continuously delivering floor products that push the boundaries of design, durability and functionality. When we now experience an increased demand for easy-to-install, high-quality floors, we naturally want ...
[Atlanta] With panels from Women in the Floorcovering Industry (WIFI) and tours throughout the showroom floor highlighting the latest and greatest in tile trends, there was plenty to see and connections to make here during day three of Coverings . WIFI members gathered to tell "her story" and share how their paths led to the floor covering industry. The WIFI board galvanized the conference with a panel sharing board members' journeys to and through the industry. From left to right, FCW's A...
[Viken, Sweden] Välinge has released its PRO installation technology, an updated long-side floor locking technology profile. According to the company, the new profile improves the locking strength and lifespan of all resilient products and maximize the performance of angling, push-down and fold-down installations. Manufacturers will not have to alter product design, material or production to use the technology. For those producers already using one of Välinge's installation systems, the process inc...
[Dalton] The World Floor Covering Association (WFCA) announced the extension of CEO Scott Humphrey's leadership through January , with the option for renewal on a yearly basis. This extension underscores the board's confidence in Humphrey's leadership, which has boosted the association's expansion, increased its industry influence and navigated challenges and opportunities, according to the company. It marks a period of growth and strategic innovation under his guidance. "Under Scott Humphrey's lead...
[Milan] Republic Floor debuted at Salone del Mobile, the world's largest furniture and design fair held here late April. Republic Floors' Bernard Grünaug, senior executive vice president, and Martin Dettmer, director of international sales and marketing, led the company's introduction into the preeminent showcase for global interior designs, choosing specific colors and developing unique decors for Republic Floor Europe. 'Our products are not just part of the conversation; they are leading the dialog in...
Construction costs, interest rates hamper multifamily business This is not the year to go into the business of building multifamily properties. By all accounts, this segment of the building market has taken a significant hit, as interest rates, supply chain issues and even red tape problems have caused a virtual stop in multifamily building. 'Despite seeing some fluctuation, multifamily construction continues to trend downward compared to last year,' said Fan-Yu Kuo, senior economist at the National Ass...
Customer success at center [Charleston, S.C.] East Bay Supply (EBS), a division of distributor William M. Bird ' No. 13 on FCW's Top 25 Distributor listing for with sales of approximately $150 million ' has a storied history centered on servicing its customers. Today, with some $40 million in sales, the company has not only become a considerable portion of Bird's business but has a strategic plan of its own to more than double its sales over the next five to seven years. 'This strategic plan includ...
Rod Von Busch of CDI Floors elected as chairman [Dalton] Certified Flooring Installers (CFI) announced the appointment of Rod Von Busch, vice president of operations at CDI Floors, as its new board chair. Von Busch, a longstanding member of the CFI advisory board, brings years of experience and dedication to his new role. He succeeds Don Styka and will be leading a team of industry professionals dedicated to driving excellence and innovation in the flooring sector, according to the company. Joining Von ...
[Jackson, Miss.] - The National Tile Contractors Association (NTCA) announced its recognition as the Floor & Decor Pro Partner of the Year. This award highlights NTCA's commitment to the tile industry and its dedication to fostering partnerships within the flooring community. According to the company, Floor & Décor annually recognizes partners who demonstrate exceptional performance, outstanding service, and support for the company's mission. Receipt of the Pro Partner of the Year Award showcase...
[Dallas] American Olean is featuring several of its newest tile collections as well as soon-to-launch products during the Coverings tradeshow in Atlanta, April 22'25 in meeting room #245. 'American Olean tile is always grounded in fashion,' said Shelly Halbert, director of product design for Dal-Tile LLC, parent company of American Olean. 'As American Olean's director of product design, I am keenly focused on the latest trends in the worlds of interior design, home furnishings, and tile. My overrid...
[Dallas] Marazzi is showcasing its upcoming new product collections during the Coverings tradeshow at the Georgia World Congress Center in Atlanta, April 22'25 in meeting room #245. 'The desire to thrive is in all of us,' said Shelly Halbert, director of product design for Dal-Tile LLC, parent company of Marazzi. 'A key building block of feeling inspired is to surround ourselves with the colors, styles, and designs that encourage our personalities and dreams. Bold, daring, and the epitome of style,...
[Crossville, Tenn.] AHF Products will showcase Crossville tile collections at Coverings , Booth #, April 22-25 in Atlanta. Crossville's booth at Coverings will showcase an array of porcelain tile collections with versatility. Resort life inspired, the showcased collections can be used indoors to outdoors, stretching from lobbies to open air verandas to intimate lounges. Crossville's designers continue to push the boundaries of innovation, offering versatile tile solutions that blend style w...
Today's neutral tile styles add personality & vibrancy to interior spaces Today, neutral-colored tile is breaking away from the stark, bright white tile that's dominated the designs of the past and has begun to utilize neutrals that incorporate warm, subtle pastels, intricate geometric shapes and multifaceted patterns that add depth and personality to any room. ABK's Sensi Nuance porcelain tile in Quartzite Fusion offers a natural marble look with subtle pops of colorful veins. Crossville Brand's Co...
[New Orleans] Michael Martin, president and CEO of National Wood Flooring Association (NWFA) spoke to FCW 's Angelique Dorcely, assistant editor, and Mallory Cruise-McGrath, senior managing editor, about the NWFA Expo and upcoming partnerships. Demos and workshops happened on the showfloor, with attendance surpassing pre-covid levels. Martin discussed the NWFA's partnership with the Real American Hardwood Coalition, comprised of more than 30 associations that have come together to promote the ...
Amorim carves niche with cork [Mozelos, Portugal] Amorim Cork Flooring has forged a different path in the hardwood segment, creating its flooring entirely of cork. Corticeira Amorim is the world's largest producer of cork products and as such, the company has found numerous uses for the product including flooring. 'The company realized that the waste resulting from [other] production was too valuable and could be used to develop other products, such as flooring,' said Gonçalo Marques, sales and marketin...
[Turnhout, Belgium] i4Ftoday announced that it has joined forces with the Akgün Group-Duratiles to bring a 'clickable' floating floor installation system to the world of ceramics. The company also announced Akgün as the world's first licensee of its i4F Ceramic Click technology. i4F's patented system combines the easy installation of a floating, modular floor with the beauty and durability of ceramic tiles. Akgün is launching its new i4F Ceramic Click-enabled modular floor tile (branded DuraClick), on i...
[Dallas] Galleher announced that Jon Roy Reid, president of Trinity Hardwood Distributors, Galleher's southwestern hub, has been inducted into the National Wood Flooring Association Hall of Fame. This induction recognizes Jon Roy Reid's contributions to the hardwood flooring industry, spanning over five decades. Trinity Hardwood Distributors, which joined the Galleher family in , boasts a heritage dating back to the founders of the National Wood Flooring Association. With almost 90 years of experien...
North American Flooring Franchise Sets Sights on Franchise Expansion to 19 New Territories in the State [Detroit] Floor Coverings International (FCI) has inked four newly signed franchise agreements, boosting the total number of showrooms to 13 throughout Michigan by the end of . Floor Coverings International has seen steady growth in Michigan, with the number of franchise owners in the state increasing from five to 13 within the past two years. Michigan is also home to one of the brand's...
[City of Industry, Calif.] With manufacturing plants in the U.S. and Canada, Johnson Hardwood has a commitment to quality and craftsmanship. The company's strategy, said Billy Ko, CEO of Johnson Hardwood, is all about 'investing in hardwood to offer numerous benefits including durability, timeless aesthetics and increased property value.' Competitive Edge Johnson's quality craftsmanship, innovative design and sustainable sourcing gives the company its competitive edge, stated Ko. 'Our focus on customer ...
Technology has played a leading role in elevating hardwood's performance and even visual aesthetics. MSI's John McElroy, merchant, explained, 'Technology plays a huge role in the success of hardwood flooring in today's market.' But, cautioned Mohawk's David Moore, senior product director of wood/laminate, while technology can enhance hardwood's performance, be cautious of altering its intrinsic beauty. 'If you make the statement that hardwood is delivering on a promise of beauty ' natural variation, nev...
Regional market moving to a new location [Marietta, Ga.] The Flooring Markets announced today that the Southwest Flooring Market will move to the Arlington Convention Center/Loews Hotel in Arlington, Texas in . The annual market will take place January 9'10, . 'With great anticipation, we announce that the Southwest Flooring Market is moving to a more conventional market platform in that is carefully designed with flooring dealers' and exhibitors' needs in mind. The Arlington Convention Cen...
[Wauwatosa, Wis.] XL Brands will now be available for purchase through BPI. Contractors and pro installers can find the full line of XL Brands, as well as those from the Bostik Wall & Floor full product line, at BPI locations in Texas, Oklahoma, Arkansas, Louisiana and Mississippi to ensure continuity and consistent access to their products. When the onboarding of BPI is complete, XL Brands products will no longer be available at Professional Flooring Supply (PFS). According to the company, entering...
Ever since carpet went wall to wall, and perhaps even before, it seems that some other floor covering has always been determined to sweep wood under the rug. But, in reality, the consumer's love affair with wood flooring is evergreen ' it's been covered up and rediscovered for centuries and remains the consumer's top choice in study after study. As long as wood floors remain the consumer's choice, some other floor covering will always market against it, imitate it and even pretend to be it. Bamboo was g...
[Altamonte Springs, Fla.] With almost 170 years of experience and a keen focus on sustainability, Kährs International ' with U.S. headquarters located here ' is one of the oldest manufacturers producing wood flooring today. In fact, according to director of marketing Renee Tester, Kährs is the inventor of modern day engineered wood flooring. 'When you hear of a company that has been in operation for over 167 years, it is quite impressive,' she said, noting, Kährs has been able to do that through one key...
[Seoul, South Korea] NOX announced that it won the iF Design Awards, the design award based in Germany. The winning products, NOX LVT and LOOM+, won in the category of Textiles/Walls/Floor. The iF Design Award is recognized as one of three major global design awards, along with Germany's Red Dot and the U.S. IDEA. This year, 11,000 entries from 72 countries competed for the award. Winning all three of the awards, IDEA, Red Dot, and iF, NOX reasserted their design competitiveness in the LVT floorin...
Louisville Tile Distributors, Inc. ('Louisville Tile) has announced the promotion of Guy Ventimiglia to regional sales director south. Ventimiglia brings over 30 years of experience in the tile and flooring industry, having worked in various segments from installation to operations and now distribution. He will lead Louisville Tile's southern sales team. "Guy's diverse experience gives him a unique perspective," said Brian Combs, senior vice president of strategy at Louisville Tile. "Guy is a great lead...
[Los Angeles] Emser Tile announces the release of Radiant, an award-winning illuminated porcelain tile collection for walls and floors. Radiant extruded glazed porcelain is a new patented system developed from 3D extruded designs, integrating LED lights into the tiles. This new collection is part of Enhance by Emser Tile and includes Radiant Wall , which is suitable for wall coverings and Radiant Floor for floor installations. Both can be used in residential and commercial settings, includin...
From light colors to matte finishes, wood maintains its position as an inspirational and authentic flooring option. 'Wood remains top of mind for consumers, whether it's wood beams in the ceiling, the wood cabinet movement in kitchens and baths, slatted wood details or wood floors from the front door all the way throug...
U.S. floor covering manufacturer sales seem to have hit bottom and began to recover from their decline. The rebound, however, is expected to be weak in the first half of the year. The weak recovery is centered in consumer purchases, while the builder and commercial markets continue to provide growing sales opportunities. Consumer floor covering purchases remain sluggish since consumer sentiment leveled off, mortgage rates stayed at relatively high levels, and existing home sales have not made signi...
Välinge Innovation's first European 5G Dry licensee, German flooring manufacturer Meisterwerke, has launched a new collection of laminate floors with leakproof seams. 'Meisterwerke is a long-term partner of Välinge, and we are very happy to further deepen our cooperation. With our 5G Dry technology their laminate collection will be even more competitive', said Niklas Borgquist, key account manager at Välinge Innovation. 5G Dry is Välinge's leakproof installation system, developed to meet market demand f...
Louisville Tile Distributors, Inc. (Louisville Tile) announced the promotion of Tammy Henry to national director of architectural & design (A&D) sales. Henry brings experience to her new role, having spent over 31 years with Louisville Tile. Her journey began in the showroom, where her design skills and sales capabilities quickly became evident, according to the company. "Tammy's passion for the industry and her commitment to client success are truly inspiring," said Brian Combs, senior vice pre...
There are times when a person, entity or can seem to hold beliefs or feelings that appear contradictory. Personally, for example, you may be conservative in one area ' maybe financially ' but liberal in another, perhaps socially. Or your design aesthetics might seem opposing ' your home is comfy chic but your apparel leans more modern tailored. Mixes of likes, dislikes, styles and beliefs can be different but all true. As we put this hardwood-focused issue together, I read Michael Martin's (CEO and pres...
Shaw provides a variety of new hardware styles [Dalton] Within the hardwood segment, Shaw is developing innovative and on-trend products to visually align with its consumers' preferences, as well as provide innovative finishes that resist scratches and scoffs, according to the company. 'Finishes such as our Scuff-resist Platinum paired with reactive stains enhance the natural beauty of the product without sacrificing durability,' noted Kyle Mcallister, hardwood director of Shaw adding, 'Consumers are se...
DUCHATEAU , a manufacturer of luxury flooring and wall coverings, has released six new collections. According to the company, DUCHATEAU offers a selection of products that elevate spaces with elegance and sophistication. Flooring Collections: ' Herringbone Collection: Offers classic repetitions and a range of tonal options for planning and professional installation. ' Palais Collection: Highlights parquet floors with patterns and contemporary performance standards. ' Grand Savoy Collection: Wide plank w...
[Dalton] Women in the Flooring Industry (WIFI), a 501(c)(3) educational non-profit with a goal of attracting, educating and empowering women in the flooring industry, announced four flooring professionals have been elected WIFI's board of directors at the January board meeting. 'Amie, Ellie, Allyson and Reva will help WIFI expand its reach in the flooring industry,' said WIFI board chair Emily Finkell. 'They are extraordinary leaders, and their experience and expertise will support our mission educating...
[Salem, N.J.] Mannington Mills has invested heavily in the engineered hardwood market over the last 40 years and continues to do so. The company offers a large selection of on-trend and durable hardwood flooring options that boast both beauty and durability. Mannington has recently launched new products in the segment to offer even more versatility than ever before, catering to the consumer's needs and desires. Said John Hammel, senior director for wood and laminate at Mannington Mills, 'Specifically, w...
Hardwood remains a classic & desired flooring option Hardwood persists as a quality floor despite macroeconomic issues and other challenges in the flooring market ' its timeless and on-trend visuals as well as enhanced performance attributes help it compete. And, according to Catalina Research's latest Industry Outlook report, the category is experiencing gains. 'During , total wood flooring manufacturer dollar sales (shipments minus exports plus imports) are estimated to increase by 6.3 pe...
[Turnhout, Belgium] i4F, a group of companies providing patents and technologies to the flooring industry, today announced that Zhejiang Gimig Technology Co. Ltd. (GIMIG) has signed a license agreement for i4F's CeraGrout technology. GIMIG is introducing the technology onto its SPC manufacturing lines. CeraGrout is exclusively available via an i4F surface finishing license agreement, and complements GIMIG's other i4F license agreement for drop-lock floor installation technologies. GIMIG is a manufacture...
[Jackson, Miss.] The National Tile Contractors Association (NTCA) announces its participation in Coverings , an event for the tile and stone industry. From April 22-25, NTCA will be at Booth . As a voice for tile installation professionals, NTCA provides education, training, and resources for contractors. At Coverings , NTCA has a number of activities happening. Live Demonstrations The NTCA training team will conduct live demonstrations of tile installation techniques, showcasing tools and t...
[Ontario, Calif.] Hallmark has made its mark on the wood market thanks to its sound foundation authentic products and caring brand. And, with its innovative whole home program, Hallmark Home, Hallmark's investment in value pays out for its customers. According to Mark Casper, vice president of sales and marketing, Hallmark is a custodian of woodwork. 'For over 25 years we've focused on hardwood, from the Timberland we steward to the floors we make wood is the aspirational choice for our customers and us...
[Mountville, Pa.] AHF's origin is rooted in hardwood, bringing to market solid and engineered offerings under venerable brands such as Bruce, Hartco and Robbins, among others. Today, while some companies invest in battling for a larger share of the rigid core pie, AHF ' which certainly has a robust rigid core offering of its own ' continues to double down on what it does best: creating a hardwood empire. 'It's been five years since we started our journey to be the hard surface leader, starting with an i...
[Atlanta] The Ceramic Tile Education Foundation (CTEF) will focus on the Certified Tile Installer (CTI) and the Advanced Certifications for Tile Installers (ACT) programs during Coverings taking place April 22-25, , in Atlanta. The organization has dedicated areas in its booth # located in Hall C to specifically address the certifications. 'Coverings allows us to highlight the CTI and ACT tile installation certification programs to an audience that is directly affected by tile installation ...
[Turnhout, Belgium] ' i4F, a group of companies providing patents and technologies to the flooring industry, announced that Benchwick has signed an i4F digital printing technologies license. The agreement covers Benchwick's decorative panels which are digitally printed and digitally embossed using a Hopetech digital printing line. The extent and broad scope of i4F's digital printing technologies patent portfolio means an i4F license is essentially required for all direct-on-board digitally printed and d...
[Deerfield Beach, Fla.] MAPEI Corporation announced that it is the Headline Sponsor for the upcoming Flooring Sustainability Summit, which is scheduled for July 16-18 in Washington, D.C. The event is co-hosted by the Tile Council of North America (TCNA), the National Wood Flooring Association (NWFA), the Natural Stone Institute (NSI) and the North American Laminate Flooring Association (NALFA). The Flooring Sustainability Summit serves as a platform for floor industry members to converge, exchange insig...
[Washington] NALFA has published their latest white paper, "Laminate Flooring Water Performance." In response to increasing concerns regarding flooring durability in moisture-prone environments, NALFA's white paper clarifies the distinctions between flooring products labeled as "waterproof" and/or "water-resistant." According to the organization, laminate flooring's unique design provides superior water performance. NALFA's Surface Swell - Assembled Joint test method is a reliable means to evaluate the ...
[Concord, N.C.] At Haines' Loyalty Club (HLC) Summit, held here last month, FCW sat down with leadership about obstacles and opportunities facing customers, and the tools provided ' including the new Liberty Home merchandising solution ' to help grow margins. Among membership, there is a concern about where the business cycle is when it comes to remodeling. But, noted COO Fred Reitz, the company wants to make sure it provides customers a 'safe harbor.' 'You have an old-style company with new style offer...
[Norwalk, C.T.] Metroflor Corporation hosted its distributor-partners during a Commercial Summit in HMTX Industries' Norwalk world headquarters March 13 ' 14. Metroflor vice president of marketing, Gary Keeble, said, 'We designed the interactive, educational experience for our distributors' commercial sales and account representatives to provide them with all tools they need to sell our new products to their commercial customers nationwide with depth and integrity.' Sustainability was a focus during the...
At spring meeting, NRF Distributors emphasize customer support, loyalty & product [Foxwoods, Conn.] For the 325 customer accounts and 85 vendor partners in attendance at NRF Distributors' Spring Flooring Market, which is more like a bi-yearly family reunion, the focus was on displaying the latest and greatest in new hard and soft surface floor covering that will have the most impact in customers' showrooms as well as in their markets. Also highlighted here was a new website, customer service and pro...
Carpet sets the future course After years of slowly eroding sales, the carpet industry is rallying this spring with a variety of marketing campaigns that are doubling down on soft surface, determined to win dealer and consumer attention and sales. CARPET IS COOL Shaw's Carpet is Cool is much more than a tagline, according to Brad Christensen, director of category management, Shaw Floors Carpet. 'Carpet is Cool began as an internal campaign, quickly built momentum and has become a movement that inspires ...
[Jackson, Miss.] NTCA Trainers will be touring nine states, offering 17 free, standards-based workshops and eight free regional trainings ' nearly double the number provided in . This initiative aims to equip industry professionals with new skills and knowledge while fostering connections with peers and industry experts. The workshops and regional trainings are free and are made possible through the generous support of sponsors dedicated to elevating the industry through education. Each workshop and...
The Ceramic Tile Education Foundation (CTEF) has improved two core tile installation training programs: Understanding and Installing Ceramic Tile and Comprehensive Shower Class. 'Based on student feedback, observations, and the need for additional repetitions, CTEF felt it was important to expand these two training programs to offer more hands-on training time and better explanations of the different methods to achieve a goal', says Brad Denny, CTEF executive director. 'It's critical for anyone installi...
[Dalton, G.A. ] The World Floor Covering Association (WFCA) is excited to announce a significant enhancement to its membership model with the launch of the Premium Plus Membership. This announcement follows the implementation of free membership for Primary members'professional flooring dealers, inspectors, cleaners, designers'for the first time in . This new tier aims to further empower flooring professionals by providing exclusive benefits and tailored support. "The Premium Plus Membership includes...
[Foxwoods, Conn.] Here at NRF Distributors' Spring Flooring Market, which is more like a bi-yearly family reunion, the focus was on bringing customers the latest and greatest in new hard and soft surface floor covering that will have the most impact on their showroom floor as well as in their markets. Also highlighted here was customer service and product knowledge. Kim Sylvester, NRF's Terry Pomerleau Gray and Jody Johnston Joan and Bill Wildman of Bill Wildman Floor Covering in Oakville, Conn.
Merchandising simplifies the sale The best merchandising materials make the shopping journey easier for both the retailer and the consumer. They should tick several boxes ' being informative and attention-grabbing. When done correctly, merchandising can make the sale happen at a faster rate. 'Merchandising should be easy for the consumer at all levels, from ergonomics to sample size with intentionality of setting the expectation of what the product will look like in home,' said Matt Rosato, director of ...
[Washington] NALFA recently concluded its highly anticipated annual Spring Meeting, hosted at N.C. State University, and facilitated by the Forest Biomaterials Department's Hodges Wood Products Technical Services Lab, a lab/educational member of the Association. The three-day event, which took place from March 11th to March 13th, brought together laminate flooring manufacturing and accessory members from across the industry to deliberate on the future trajectory of the association and to delve into tech...
IFC customers voice support for the brand As International Flooring Company (IFC) gears up to grow with new lines and technology, its retailers gave FCW a candid assessment of how the brand is performing in their stores. Susan Hadinger, CEO, Hadinger Flooring, Naples, Fla. 'We supported Piet [Dossche] when he started COREtec and we're excited to do the same for Julian and William. They're talented and smart and we look forward to growing with them. They offer quality products in great colors...
[Banff, AB, Canada] Here at the NFA Meeting, International Floor Company (IFC) took members through the strategy behind its new and exclusive brand Canopy. Explained Piet Dossche, the brand was developed 'to create value in a market so crowded. We are bringing unique product to market exclusive to about 750-1,200 dealers nationwide.' This program is about giving a particular dealer market exclusivity and, he said, 'We will protect you. This is the value of making sure when a retailer partners with us, w...
[Baltimore] In the early morning hours of March 26, a container ship crashed into the Francis Scott Key Bridge causing the bridge, which carries an estimated 33,000 vehicles a day and 11.5 million vehicles annually, to collapse into the Patapsco River. The river leads to the Port of Baltimore, a major hub for shipping on the East Coast, which has been closed indefinitely forcing manufacturers and shippers to look to other ports on the East Coast to load and unload cargo. With several of the industry's l...
[Calhoun, Ga.] Mohawk Builder + Multifamily shared it is working to build a more sustainable world with a portfolio of carpet, laminated wood and resilient flooring all made in the U.S. to help customers create greener communities. 'We want our customers to know that we can provide them with +More Sustainability,' said Jacquelyn Briggs, Mohawk's director of channel marketing for Builder + Multifamily. 'It's not just what we make. It's how we make it and where we make it. With sustainable manufacturing p...
[Dalton] The World Floor Covering Association (WFCA) announced the launch the SEAL (Seeking Excellence As Leaders) Leadership Development and Certification Program, a groundbreaking initiative set to begin on April 8. This program is the first of its kind in the flooring industry, embodying WFCA's commitment to fostering leadership that benefits both professional ambitions and personal growth. In a collaboration with Lead Every Day, an organization celebrated for its thirty years of cultivating influent...
As one of the largest privately held cooperatives in the U.S. with 14 distinct businesses and more than 3,000 locations, CCA Global Partners provides retailers with unique opportunities to connect with dealers and increase their sales, all while being part of a supportive community of likeminded individuals. Below is some retailer feedback on the value of being part of the co-op. Shannon Byerly Manager, Burlington Carpet One Floor & Home Burlington, N.C. Burlington Carpet One Floor & Home 'Joini...
[New York] Now in its 34th year, Ceramics of Italy traveling to the Georgia World Congress Center in Atlanta, Ga. from April 22-25 for Coverings, North America's largest international tile and stone exhibition. Over 100 Italian brands producing ceramic tile and installation products that demonstrate advancements in technology, sustainability and design will showcase their latest collections inside the Italian Pavilion, organized by Confindustria Ceramica (the Association of Italian Ceramics). At the cen...
Alliance Flooring women leaders thrive [Orlando] At the Alliance Flooring Convention held here earlier this month, a trailblazing group of women told their stories about how they are moving up in their family's businesses, the hurdles they face and how they made their own unique mark on their company. Amy Rush-Imber, publisher and editor in chief of Floor Covering Weekly , and vice chair of the non-pro't Women in the Flooring Industry (WIFI), moderated the dynamic panel. April House with CarpetsPlus Col...
[Calhoun, Ga.] Aladdin Commercial's portfolio is offering new and refreshed collections to complement settings with a mix of style and durability for the Main Street market. 'In addition to catering to a customer's performance needs, Aladdin Commercial also focuses on elevating spaces and exceeding design expectations,' said Robb Myer, vice president of Aladdin Commercial. 'We believe that great design goes hand-in-hand with functionality, and all our collections are a testament to that. Developed for a...
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